The 50-year old Mustang has celebrated its half-century anniversary in a big way – a sixth generation and also the start of a long-awaited worldwide expansion.
The iconic sports car – which although dubbed as a “pony” car – was heavily involved in the popularization of “muscle” cars in America and the world, and is now being produced for no less than 120 countries. There’s also a never before seen right-hand-drive version – designed to cater for more than 25 markets such as the UK, Australia and South Africa, according to the Dearborn, Michigan-based automaker. The price point for the new generation is now higher, at $24,425 – up 4.7% from the 2014 model year base Mustang.
“It’s been designed to be accepted globally,” said Michael Robinet, an analyst at consultant IHS Automotive. “But there’s still a lot of traditional American design in that vehicle. That’s the allure of it.”
“Expanding its availability globally affords our customers around the world the opportunity to have a true, firsthand Mustang experience,” comments Joe Hinrichs, Ford’s president of the Americas.
The Mustang is now aimed at a wider audience, after GM’s Chevrolet Camaro ended in 2010 Ford Mustang’s 24-year run as the best-selling sports car in the US. The production site for the new generation is the Flat Rock, Michigan, south of Detroit plant – where Ford also builds the Fusion model. According to the company – if sales pick up – they have the capacity to raise production from 220,000 units to 300,000 annually.