/ Citroen, Industry, News / PSA brands get new bosses

PSA brands get new bosses

Linked In Share
PSA brands get new bosses

The long road to return to business profitability also passes through the executives’ corner offices, which is why there is no surprise that PSA has decided to refresh the top executives that head the Citroen and DS brands.

Former Citroen boss, Frederic Banzet will be succeeded by the Great Britain chief, Linda Jackson, while Citroen strategy director Yves Bonnefont, 43, which means he holds the No.2 position for the brand, will also be chief of the DS line – which is soon to be taken as a separate unit, according to new PSA CEO Carlos Tavares’ unveiled plan.

Jackson will come to office since June 1st and is the first woman to lead the 95 year-old French brand – in a move that looks closely inspired from the General Motors January move, when its new CEO became Mary Barra.

According to the company, Banzet, which is a member of the Peugeot founding family, would take a senior role in the FFP, the publicly traded investment company that represents them, as the Peugeot family reduced their stake in the company they founded.

Both senior managers will also have places on PSA’s executive committee, joining among others Peugeot brand chief Maxime Picat – with Jackson being the only woman on the French automaker’s management board.

Via Automotive News Europe

by Aurel Niculescu (my Google+) - Thursday, May 8th, 2014 - filed under Citroen, Industry, News. Image credit: .
Linked In Share
Related Articles
brand ds new executives


Discuss: PSA brands get new bosses

Leave a Reply















Inautonews Facebook PageInautonews RSS FeedInautonews TwitterInautonews Youtube Channel

Sign up to receive our email newsletter on your email. It's safe. No spam!

Head-up displays are heading towards the next generation
Head-up displays are heading towards the next generationA technology imported from the state of the art military jets – the head-up display – is now seeing incredible advances ...
Japan bets big on fuel cells
Japan bets big on fuel cellsThe Asian nation, the third largest economy in the world, is ready to invest in a commercially unproven technology, as Toyota, ...
FCA CEO completely rules out VW tie-up
FCA CEO completely rules out VW tie-upThe newly formed Fiat Chrysler Automobiles has already seen its first big rumor – a reported tie-up with the world’s second ...
Verstappen chooses Mercedes over Red Bull – report
Verstappen chooses Mercedes over Red Bull – reportJul.24 (GMM/Inautonews.com) Max Verstappen has turned down an offer from reigning world champions Red Bull as he turns onto the ...
Hamilton’s engineer breaks ribs in cycling crash
Hamilton’s engineer breaks ribs in cycling crashJul.24 (GMM/Inautonews.com) Toto Wolff was not the only senior member of Mercedes' management team hurt in a cycling pileup this ...
F1 more ‘lego’ than ‘extreme sport’ – Villeneuve
F1 more ‘lego’ than ‘extreme sport’ – VilleneuveJul.24 (GMM/Inautonews.com) Jacques Villeneuve has lamented the lack of "heroes" on today's formula one grid. But the outspoken ...
Wolff injured in cycling crash
Wolff injured in cycling crashJul.23 (GMM/Inautonews.com) Toto Wolff is expected to attend this weekend's Hungarian grand prix, despite undergoing surgery on ...
Review – German GP 2014
Review – German GP 2014Taking Rosberg’s easy win out of the picture, the German GP was truly spectacular, full of wheel-to-wheel racing, some of the ...
2015 Hyundai Tucson gets launched in the U.S.
2015 Hyundai Tucson gets launched in the U.S.The 2015 Hyundai Tucson is now available in dealerships across the United States for a base price of 21,500 USD, without the 875 ...
2015 Smart ForTwo Brabus spied for the very first time
2015 Smart ForTwo Brabus spied for the very first timeOur spy photographers have managed to capture the brand new Smart ForTwo Brabus on camera for the very first time. Daimler’s ...
2015 Audi Q7 spied
2015 Audi Q7 spiedThe German based automaker Audi is currently developing an updated version of the Q7 which will make its way onto the market ...
Slightly updated Mercedes-Benz M-Class seed in the U.S.
Slightly updated Mercedes-Benz M-Class seed in the U.S.A modest facelift will soon be applied to the popular Mercedes-Benz M-Class as the test mule pictured below has been seen, with ...
Red Bull rivals ‘target’ Vettel – Marko
Red Bull rivals ‘target’ Vettel – MarkoJul.23 (GMM/Inautonews.com) McLaren and Mercedes have targeted Sebastian Vettel, the German magazine Sport Bild reported on ...
Facelifted Jaguar XJ spied
Facelifted Jaguar XJ spiedThe facelifted version of the Jaguar XJ is currently in development as the model should make its official debut by the end of ...
Honda NSX test mule gets spied
Honda NSX test mule gets spiedOur spy photographers have managed to provide us with new spy photos of the upcoming Honda NSX which has been recently caught on ...
Read more automotive news


2013 Frankfurt Motor Show Live Images

2015 hyundai tucson 2
Smart Brabus 01
Audi Q7 01
Mercedes ML Facelift 03
Jaguar XJ Facelift 01
Honda NSX 01
lamborghini aventador crash taiwan 1
pagani huayra delivered new us united states miller motors 2014 1
2015 smart fortwo cabrio render 1
audi r8 fire london 1
2010 chevrolet camaro ss tuning dd customs 1
2015 ford f-150 1

More automotive from inautonews
A technology imported from the state of the art military jets – the head-up display – is now seeing incredible advances thanks to the wider use expected throughout the automotive industry. Now, the drivers could ultimately see the road and the surroundings in a completely different manner when ...
read more
Inautonews Editors Section
Review – German GP 2014
Review – German GP 2014Taking Rosberg’s easy win out of the picture, the German GP was truly spectacular, full of wheel-to-wheel racing, some of the overtakes backfiring ...
Britain and Germany go to war
Britain and Germany go to war1995, the German Grand Prix at the old Hockenheimring. Damon Hill leads at the end of lap one ahead of Schumacher but loses the car at the first ...
Racing tracks – sleeping pill or energy drink?
Racing tracks – sleeping pill or energy drink?The racing weekend took us across the whole world last weekend, with dull or spectacular racing being influenced not only by the quality of the ...

Editors Section
Inautonews Editors Section
2012 Safest Cars list 2011 Safest Cars [Video] 2011 IIHS Safest Cars [Video] 2011 EuroNCAP Safest Cars 2010 Safest Cars [Video]

Latest in Safety Australian recall roundup: Holden VF Commodore and Holden WN CapriceAustralia’s Holden car company has recently announced a recall for the VF Commodore and for the ... Recall roundup: Chrysler Group Durango and Grand CherokeeChrysler has issued a new recall, this time for the Dodge Durango and for the Jeep Grand Cherokee, ...
Safety Section