The Ram pickup has won the highly coveted Truck of Texas award at the annual Texas Auto Writers Association Truck Rodeo for the second year in a row. But, this year,it’s the diesel version of the Ram 1500 that goes home with the Texas “pageant” crown.
Actually, when it will hit dealer showrooms and lots early next year, the Ram 1500, which is equipped under the hood with a 3.0-liter EcoDiesel engine, will be the only half-ton diesel-powered pickup on the US market.
“The Ram, Jeep and Dodge brands clearly impressed our TAWA members at this year’s event,” Michael Marrs, TAWA president, said in a statement. “There’s no doubt that innovative powertrains, impressive designs and new technologies are paying off for these brands.”
Winning the Truck of Texas award is a big step for any automaker when it comes to the pickup segment. The Ram was judged at the 21st annual Truck Rodeo in San Antonio, Texas, where many new trucks are tested on and off road and for trailer-pulling prowess. More than 40 auto writers were present to vote over the weekend – the Truck of Texas title is the top award of the event, but the association hands out a total of 24 awards. This year, Ram, Jeep and Dodge won 15 of the awards. Also, no less than 63 pickups, SUVs and crossover vehicles were featured in this year’s rodeo.