BMW recently declared it reached record sales of more than 400,000 units in the first quarter due to strong sales demand in the U.S. and China.
In March sales in the U.S. rose 13% to 29,806 units, year to date 16.6% increase to 75,000 units. In China BMW sold more than 75,000 units, 28% up compared to the same period last year. The BMW X1 small sports utility, launched at the end of 2009, sold over 264,000 worldwide since it went on the market.
Ian Robertson, Member of the Board of Management, Sales and Marketing of BMW, said at the New York Auto Show, “We have seen over 16% growth in the U.S. this quarter and we expect further momentum with the new BMW 3 Series Sedan on the market, as well as the introduction of the BMW X1 to the U.S. in September this year.”
Rival German automaker Daimler AG also presented strong vehicle sales for the first quarter, up 12% in unit sales of Mercedes-Benz Cars to more than 340,000 units and 20% increase in Daimler Trucks sales to about 107,000 units.