Record sales in February for Mercedes-Benz image

Daimler’s premium brand announced it had the best February ever in terms of auto sales, with a 11.2 percent increase over a year ago.

Mercedes-Benz said it delivered 133,752 cars last month, more than ever, setting a sales record for the first two months of the year as well. “Mercedes-Benz continued its successful path in February, with major contributions from the SUVs and the compact cars,” Ola Kallenius, the head of Marketing & Sales, said. “In February, we also sold the 100,000th C-Class Saloon with the long-wheelbase version, which is available only in China.” The European market expanded by 14.5 percent in February for the three pointed start brand, with a total of 57,901 vehicles sold to its customers. In homeland Germany, Mercedes delivered 20,751, an 18.6 percent rise than in the prior-year month. The demand in China further increased by 29.3 percent to a new high of 25,837 vehicles, with a 42.5 boost for the first two months of the year. In the NAFTA region, sales grew only by 0.4 percent to a total of 26,852 cars in February. Of that, the US market accounted for 22,941 units, a 2.9 percent decrease.

Worldwide unit sales of compact cars were 22.3 percent above the level of the prior-year month, with a total of 42,986 customers receiving their new A- or B-Class, CLA or GLA versions. Surprisingly, these models were very popular in the first two months of the year in China, where deliveries quadrupled. Demand for Mercedes-Benz SUVs continued to be high, with nearly 100,000 units sold in January and February, where the last month accounted for 45,676 models. Daimler’s city brand Smart convinced 10,015 customers to buy its new smart fortwo or forfour in February.