/ Chrysler, Industry, Mitsubishi, News / Report – Mitsubishi to give Chrysler a model for Asia

Report – Mitsubishi to give Chrysler a model for Asia

Linked In Share
Report - Mitsubishi to give Chrysler a model for Asia

Using models from another carmaker with its own badge stamped on is no uncommon sight within the automotive world, and the latest move of the type belongs to Mitsubishi and Chrysler.

Japan’s business daily Nikkei reports that Fiat Chrysler Automobiles is expected to put in place a deal where Mitsubishi motors will give its Attrage sedan to Chrysler, for the US automaker to use under its own name in Asian markets, starting later this year.

Mitsubishi has just started manufacturing the sedan at a factory it owns in Thailand and the Chrysler brand will use them under its own name for markets like China (and a few others). The Japanese paper added the deal is expected to be officially announced sometimes next week, as Chrysler seeks further expansion in Asian markets by cutting the cost of developing a new model from scratch, instead relying on the affordable and fuel-efficient model made by Mitsubishi.

The Japanese automaker is already doing very well in the markets targeted by Chrysler, as the Southeast Asia markets already account for 25% of the automaker’s global sales and in the next period it aims to further boost deliveries in the region by around 50%. On the other hand, Fiat Chrysler desperately needs a winner here, as in China for example the company only has command of 0.6 % of the world’s biggest single auto market.

Via Automotive News Europe

by Aurel Niculescu (my Google+) - Friday, June 27th, 2014 - filed under Chrysler, Industry, Mitsubishi, News. Image credit: .
Linked In Share
Related Articles
asian markets Attrage brand model swap


Discuss: Report – Mitsubishi to give Chrysler a model for Asia

Leave a Reply















Inautonews Facebook PageInautonews RSS FeedInautonews TwitterInautonews Youtube Channel

Sign up to receive our email newsletter on your email. It's safe. No spam!

Rolls-Royce introduces the Suhail Collection
Rolls-Royce introduces the Suhail CollectionThe British ultra-luxury automaker, currently a subsidiary of the largest premium automaker in the world, BMW, has just ...
Nissan Juke Nismo RS officially priced in UK
Nissan Juke Nismo RS officially priced in UKThe very hot and eagerly anticipated Nissan Juke Nismo RS has seen its British prices released recently and the model would be ...
[Video] Swedish magazine says new Mondeo is heavier than claimed, could be illegal to drive fully loaded
[Video] Swedish magazine says new Mondeo is heavier than claimed, could be illegal to drive fully loadedTeknikens Värld, a Swedish magazine that became (in)famous back in 1997 for coining the Mercedes A-Class moose test that flipped ...
Volvo to replace entire lineup by 2018, next up is the S/V90 flagship duo
Volvo to replace entire lineup by 2018, next up is the S/V90 flagship duoThe Swedish premium automaker, now under China’s Geely patronage, is heading towards a bright future – increasing sales ...
[Video] Interesting European reinterpretation of the Shelby Cobra revealed with 605 HP in Italy
[Video] Interesting European reinterpretation of the Shelby Cobra revealed with 605 HP in ItalyYou have probably never heard of Puritalia 427, a model that was just revealed in Italy. But courtesy of a thoughtful YouTube ...
Report – Mercedes C-Class Coupe up for pre-order next September
Report – Mercedes C-Class Coupe up for pre-order next SeptemberThe third-largest premium automaker in the world, Daimler’s Mercedes-Benz has released this year a new generation of its ...
Christmas fun: Ecclestone shows us the light side of his legal issues
Christmas fun: Ecclestone shows us the light side of his legal issuesVery thoughtful, the supreme commander of Formula One, Bernie Ecclestone, has the habit of sending his friends in the sport a ...
Recall roundup: Ford vehicles for Takata airbag issue in the US
Recall roundup: Ford vehicles for Takata airbag issue in the USFord Motor Co, the second-largest US automaker has decided to expand the recall of Takata-equipped driver side airbag on certain ...
First video for the 2015 Audi Q7 released
First video for the 2015 Audi Q7 releasedThe second generation of the flagship full-size SUV Q7 has been recently released by the German automaker, the second-largest ...
Recall roundup: Mercedes in the US for possible oil loss
Recall roundup: Mercedes in the US for possible oil lossAccording to a filling with US safety regulators, the third largest premium automaker in the world, Mercedes-Benz, has opted to ...
Rendering sheds two doors out of the new Mercedes GLE Coupe
Rendering sheds two doors out of the new Mercedes GLE CoupeCourtesy to the latest digital reinterpretation coming from X-Tomi Design, the brand new BMW X6 competitor, the Mercedes-Benz GLE ...
Recall roundup: Mazda for Takata airbag issues in Mexico
Recall roundup: Mazda for Takata airbag issues in MexicoThe Japanese automaker Mazda has ordered its Mexican unit to call back in service about 2,800 vehicles in order to verify if the ...
Mercedes confirms exit for Ferrari-bound Clear
Mercedes confirms exit for Ferrari-bound ClearDec.19 (GMM/Inautonews.com) Mercedes has confirmed the departure of new world champion Lewis Hamilton's performance engineer ...
Schumacher’s son makes single seater debut
Schumacher’s son makes single seater debutDec.19 (GMM/Inautonews.com) Michael Schumacher's son is taking his next steps in the wake of his fabled father. Racing under ...
De la Rosa could join Alonso in Ferrari exit
De la Rosa could join Alonso in Ferrari exitDec.19 (GMM/Inautonews.com) Pedro de la Rosa has refused to comment on whether he will be following his countryman and friend ...
Read more automotive news


2013 Frankfurt Motor Show Live Images

Rolls-Royce_Suhail
puritalia-4270
918_crash
Tacoma_teaser0
Ferrari_F12_PP
Lexus_F_teaser0
lamborghini aventador crash india 1
BMW M4 Coupe G-Power tuning 1
Jeep-Renegade-1
scg 003 1
Infiniti Concept Vision Gran Turismo 21
2016 honda nsx 1

More automotive from inautonews
The British ultra-luxury automaker, currently a subsidiary of the largest premium automaker in the world, BMW, has just officially introduced the all-new Suhail Collection. Inspired by a star constellation that is also allegedly responsible for being the primary source of inspiration for he 10th ...
read more
Inautonews Editors Section
Test Drive: Ford Fiesta ST
Test Drive: Ford Fiesta ST The current generation of the Ford Fiesta ST has been officially presented to the public back in March, 2012, during the Geneva Motor Show, and it ...
Test Drive: Renault Twizy – Back to basics
Test Drive: Renault Twizy – Back to basics Renault has been producing the Twizy for a couple of years now, in its Valladolid, Spain, facility but spotting one on European roads can turn out ...
Test Drive: Mercedes-Benz SL400
Test Drive: Mercedes-Benz SL400 The Mercedes-Benz SL is currently in its sixth generation and since the company has released a new entry-level, the SL400, which is basically the ...

Editors Section
Inautonews Editors Section
2012 Safest Cars list 2011 Safest Cars [Video] 2011 IIHS Safest Cars [Video] 2011 EuroNCAP Safest Cars 2010 Safest Cars [Video]

Latest in Safety [Video] Swedish magazine says new Mondeo is heavier than claimed, could be illegal to drive fully loadedTeknikens Värld, a Swedish magazine that became (in)famous back in 1997 for coining the Mercedes ... Recall roundup: Ford vehicles for Takata airbag issue in the USFord Motor Co, the second-largest US automaker has decided to expand the recall of Takata-equipped ...
Safety Section