According to a top executive, by the time Toyota’s first hydrogen fuel cell vehicle goes into production in early 2015, the company expects to cut the cost of production in half – to about $51,000 – and then half it again by 2020.
That cost reduction will allow Toyota to start selling the vehicle for between $50,000 and $100,000, said Satoshi Ogiso, managing officer of Toyota, who oversees alternative vehicles, power trains and chassis development.
In 2007, when Toyota built about 100 units of the Highlander fuel cell demonstration vehicle, the fuel cell system cost nearly $1 million per unit. By 2020, the cost of a fuel cell vehicle “will be closer to that of a plug-in hybrid vehicle and cheaper than an electric vehicle,” Ogiso said at the press briefing where journalists drove a car fitted with the fuel cell powerplant.
“The first generation should be something unique for early adopters,” he said about the upcoming fuel cell sedan slated for unveiling at the Tokyo Motor Show in November.
The model is projected to have total global sales of between 5,000 and 10,000 units. Those volume efficiencies should help reduce the cost of the fuel cell pack to just 5% of what it was less than a decade ago, Ogiso also said.
According to Mr. Ogiso, the fuel cell sedan will not share a platform with the next-generation Prius because it is heavier and has a much different underbody structure and layout.
Via Automotive News
) - Monday, October 14th, 2013 - filed under News
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