According to General Motors officials warnings, treatment customers waiting for delivery of the new 2014 Chevrolet Corvette Stingrays could be facing as much as a six month backlog, as well as additional dealer premiums.
As the new Corvette continues to garner a wave of strongly positive reviews and buyers also appear to be strongly attracted to a $51,995 base price that is significantly lower than key competitors, such as the Porsche 911, dealers acknowledge there are customers who give up extra dollars from $5,000 to $20,000 to jump to the head of the waiting line.
“We probably have six months’ worth of orders,” said Chevrolet General Marketing Manager Chris Perry, adding that some dealers have already reported selling out their initial allocation.
The first of the new Corvettes – the first of the two-seaters to use the Stingray badge since the mid-1970s – began shipping to dealers earlier this month. GM invested $131-million to upgrade the factory in Bowling Green, Kentucky to handle production of the 2014 model, including approximately $52 million for a new body shop to manufacture the car’s all-new aluminum frame in-house for the first time.
Catching up on the backlog of orders could become even more difficult as GM expands distribution of the new sports car to existing overseas markets while also targeting other countries where the Corvette traditionally has had little traction. Among the regions waiting for delivery are Europe, the Middle East and Asia.