Roewe has officially introduced its all new Vision R Concept during the Guangzhou event, showing that Chinese automakers are now mature enough to deliver their own, interesting, auto prototypes.
We showed you a teaser for the concept last week and now the concept car has taken full form during the Guangzhou Motor Show, interpreting the trendy idea of a sleek four-door coupe, It comes packing a large chrome radiator grille and arching LED headlights, the roof is all glass and the LED taillights and chrome diffuser paint the bleaker picture of BMW 7 Series inspiration. Nevertheless, the overall result is creative enough to let slip the small “inspiration” element – given that even larger and more established automakers sometimes get accused of such feats (see the 2017 Lincoln MKZ that is reminiscent of a Jaguar). Moving inside the cabin, we get treated to a minimalist, high-tech approach with a massive display on the fully digitized dashboard and another screen on the center console taking care of daily business in terms of climate and audio controls. The arrangement is a classic 2+2 and the ergonomic seats go well with the aircraft-inspired steering wheel.
The design is not just for show as it prepares the clients for the future looks of the brand, while the study itself should serve as a preview for the upcoming generation of the Roewe 750 model. Chinese media reports are also putting the prototype as a possible interpretation for an even bigger 950 model. That car should bring the Chinese interpretation of the 2017 Buick LaCrosse, complete with architecture and engines.