Scania started operating in Japan image

Swedish truckmaker Scania has established a sales and service company in Japan. This implies changes in Scania’s alliance with Japanese truck and bus manufacturer Hino.

In establishing its own sales and service company in Japan, Scania will initially concentrate on increasing sales of vehicles in niche segments, including the very heaviest truck segment.

“In the short term, our greatest potential lies in sales of special vehicles, such as tractor units for heavy road transport. Domestic manufacturers produce only a limited range of such vehicles. Through own organisation, with its extensive knowledge of Scania’s modular product system, we can offer special vehicles tailored for the Japanese market,” says Sol Bong Chai, Managing Director of Scania Japan Ltd.

Because of the deficiencies in Japan’s infrastructure that arose following the tsunami disaster, there is a sharply increased demand for back-up generator sets for electricity supply, as well as industrial equipment for use in reconstruction work.

“Today there is already major sales potential for Scania’s industrial engines in these segments,” concludes Mr Chai.