/ Dodge, News / Slow sales of the SRT Viper leads to production slashing

Slow sales of the SRT Viper leads to production slashing

Linked In Share
Slow sales of the SRT Viper leads to production slashing

SRT has recently slashed the production of the new Viper generation because of the model’s slow sales.

The new generation of the SRT Viper may have been well received by the public but between this and the actual selling of the car is a long way, as the company has recently found out. While things are going extremely well for the new Corvette Stingray, for which the waiting list can even stand at 6 months, the new generation of the SRT Viper isn’t doing so well. The production of the sports car has been slashed by a third because of slow sales and a lack of demand.

Even if this sounds like a lot of numbers being involved, it actually means that Chrysler will produce 3 less Vipers daily. The original target of the company was 2,000 units annually, but in the last 8 months, the carmaker only sold 426 units, across the United States. A 289-day supply of SRT Vipers, which is translated into a number of 426 units, are still found in dealerships. Despite the slow sales and weak demand, Ralph Gilles, the SRT CEO, is still optimistic on the sports car’s future and believes that sales will pick up once next spring arrives.

Source: Automotive News

by Cristian Gnaticov (my Google+) - Thursday, October 3rd, 2013 - filed under Dodge, News. Image credit: .
Linked In Share
Related Articles
2014 SRT Viper drop production slash slow sales srt viper weak demand


Discuss: Slow sales of the SRT Viper leads to production slashing

Leave a Reply


















Inautonews Facebook PageInautonews RSS FeedInautonews TwitterInautonews Youtube Channel

Sign up to receive our email newsletter on your email. It's safe. No spam!

[Video] Watch an astonishing paper-made Formula 1 car
[Video] Watch an astonishing paper-made Formula 1 carWhile usually we don’t say that when our job is to write, but this time around the story we’re telling you is hollow with ...
Brits say Italy’s driving the worse
Brits say Italy’s driving the worseAccording to a new study, British drivers say Italy’s road network and its drivers as the most dangerous. Well, they might have ...
Dacia unveils special edition Dokker Emblème in France
Dacia unveils special edition Dokker Emblème in FranceThe Dacia affordable brand, which has been a rising star among Renault Group’s acquisitions, wants to improve French sales ...
Ferrari’s Employees Receive Record Bonus of 4,096 Euro for Strong Results in 2013
Ferrari’s Employees Receive Record Bonus of 4,096 Euro for Strong Results in 2013Italian automaker Ferrari said that the 2013 production bonus for its employees would be a record 4,096 Euro. Thanks to ...
Toyota still confident in the old gasoline engine
Toyota still confident in the old gasoline engineThe Japanese automaker is a leading force in the hybrid gasoline electric game and it’s still showing it, as it developed a new ...
BMW updates its Concept X5 eDrive
BMW updates its Concept X5 eDriveThe German automaker has decided to make some last minute upgrades and modifications to its X5 eDrive concept, ahead of its ...
US: Ward’s releases list of 10 best interiors for 2014
US: Ward’s releases list of 10 best interiors for 2014While a car’s exterior is definitely always crucial, the fact is that you, as a driver, will just see it a few times a day – ...
Lamborghini CEO predicts record sales in 2014
Lamborghini CEO predicts record sales in 2014Lamborghini CEO Stephan Winkelmann predicts that the automaker's latest supercar will surpass in sales next year any other model ...
European Auto Market Slightly Improves, Discounts Still Persist
European Auto Market Slightly Improves, Discounts Still PersistAfter an increase of 7% in new car sales in Western Europe during the first quarter, some market watchers have increased their ...
Skoda hits record sales for March and first quarter
Skoda hits record sales for March and first quarterSkoda Auto, the Czech automaker wholly owned by Volkswagen AG is on a rising path for the year – it delivered its best results ...
Is this the real BMW M235i Convertible?
Is this the real BMW M235i Convertible?After we’ve just presented some spy images showing the upcoming BMW 2 Series M Convertible, French magazine ...
Audi plans inductive charging electric SUV
Audi plans inductive charging electric SUVDuring a conference at the auto, motor und sport congress in Stuttgart, Audi’s CEO Rupert Stadler has revealed some of the ...
New fatal accidents occur in GM’s recalled cars
New fatal accidents occur in GM’s recalled carsWhile the company has been arguing a lawsuit that wants a judge to tell the company to advise customers to park all recalled cars ...
General Motors Shares Fall to Near IPO Price of $33
General Motors Shares Fall to Near IPO Price of $33General Motor's ongoing investigation and turmoil have worried investors, leading to a shares drop under $33 IPO price for the ...
New Lexus NX crossover goes after China’s wealthy
New Lexus NX crossover goes after China’s wealthyThe world’s largest market has become a must have for all global automakers, so there’s no surprise the just announced Lexus ...
Read more automotive news


2013 Frankfurt Motor Show Live Images

Dacia-Dokker-Embleme-2
BMW_X5_eDriveP90131125_highRes
2014 Jeep Cherokee Limited
2016 BMW M235i Convertible
Audi-ABT_RS5_Cabrio_006
2015 Lexus NX Interior
Spy-Shots of Cars
land_rover_discovery_vision_
Spy-Shots of Cars
Bugatti Legende ?Black Bess?
2015 kia sedona carnival 1
Spy-Shots of Cars

More automotive from inautonews
While usually we don’t say that when our job is to write, but this time around the story we’re telling you is hollow with just words. Fortunately, besides the few letters we’re throwing for you to understand what’s going on here, we also have a video. If you stopped believed in fairytale ...
read more
Inautonews Editors Section
Do you have £200,000? Then you can have the trip of a (hazardous) lifetime
Do you have £200,000? Then you can have the trip of a (hazardous) lifetimeAre you tired of the ever-boring home to work commute? Well, if you’re the adventurous type and can afford the paycheck, the world's most hazardous ...
Check out the everyday cars of St. Moritz – photo gallery
Check out the everyday cars of St. Moritz – photo gallerySt. Moritz is the oldest winter holiday destination in the world – and on the same time it is probably the most expensive ski resorts in the ...
Test Drive: Renault Captur 0.9 – TCe 90 – fast review
Test Drive: Renault Captur 0.9 – TCe 90 – fast review After we’ve tested almost all Renault Captur models, we decided to check out the 3-cylinder engine - 898 cc 66kw (90 hp) model. Why we’ve ...

Editors Section
Inautonews Editors Section
2011 Safest Cars [Video] 2011 IIHS Safest Cars [Video] 2011 EuroNCAP Safest Cars 2010 Safest Cars [Video] 2009 safest cars Euro NCAP

Latest in Safety New fatal accidents occur in GM’s recalled carsWhile the company has been arguing a lawsuit that wants a judge to tell the company to advise ... BMW Recalls 156.000 Vehicles in the US to Check BoltsGerman automaker BMW said he decided to voluntarily recall no less than 156,000 vehicles in the US, ...
Safety Section