/ News, Sales Reports, Subaru / Subaru Plans to Sell 500,000 Vehicles in the US by 2015

Subaru Plans to Sell 500,000 Vehicles in the US by 2015

Linked In Share
Subaru Plans to Sell 500,000 Vehicles in the US by 2015

Subaru’s top marketer said that the automaker’s US sales will reach 500,000 units by 2015, thanks to the new models, increasing industry volumes and extra production capacity.

Subaru’s sales for 2013 are expected to range between 410,000 and 420,000 vehicles, but the automaker could easily sell with 10,000 or even 20,000 more vehicles if it increases manufacturing capacity, according to Dean Evans, chief marketing officer of Subaru of America.

Subaru has a plant in Japan and another one in Lafayette, Indiana, which will be upgraded in 2016 when the automaker will add production of its Impreza compact.

“Our only wall is the wall of production capacity,” Evans said at an Automotive News marketing seminar.

Evans added that the company will increase the measured media spending in 2014 to $300 million, after last year it spent $190.5 million, according to Kantar Media. In 2012 Subaru sold in the US a record 336,441 units and during the first eight months of this year sales increased 29% to 281,652 units compared with the same period last year.

Sales have increased this year thanks to the new XV Crosstrek, the BRZ and the redesigned Forester. During the third quarter of 2014 the automaker will release the revamped Outback wagon and the Legacy sedan.

Source: Autonews

by Ana Cezara Savin (my Google+) - Friday, September 20th, 2013 - filed under News, Sales Reports, Subaru. Image credit: .
Linked In Share
Related Articles
Subaru us auto sales


Discuss: Subaru Plans to Sell 500,000 Vehicles in the US by 2015

Leave a Reply















Inautonews Facebook PageInautonews RSS FeedInautonews TwitterInautonews Youtube Channel

Sign up to receive our email newsletter on your email. It's safe. No spam!

Rosberg not giving up on 2014 title
Rosberg not giving up on 2014 titleOct.28 (GMM/Inautonews.com) Nico Rosberg is convinced he is still in the running for the 2014 title. The German, once the ...
Nissan Kicks Concept unveiled in Sao Paulo
Nissan Kicks Concept unveiled in Sao PauloThe Nissan Kicks Concept has been officially presented to the public during the 2014 Sao Paulo Motor Show, in a world ...
[VIDEO] Dodge Charger SRT Hellcat does impressive burnout
[VIDEO] Dodge Charger SRT Hellcat does impressive burnoutA new video with the Dodge Charger SRT Hellcat is showing the world’s most powerful sedan doing an impressive burnout. The ...
2015 Mazda2 launched in Australia
2015 Mazda2 launched in AustraliaThe brand new 2015 Mazda2 is getting ready to arrive on the Australian market where the model will go on sale on the 1st of ...
New Porsche 911 GT3 RS leaked once more
New Porsche 911 GT3 RS leaked once moreA new leaked image with the new version of the Porsche 911 GT3 RS has ended up on the web providing us with some interesting ...
Toyota Avalon Touring Sport Edition goes official
Toyota Avalon Touring Sport Edition goes officialToyota has introduced the Touring Sport Edition for the 2015 Avalon as the model in question has been priced from 37,170 ...
Mercedes-Benz GLA gets updated by Carlsson
Mercedes-Benz GLA gets updated by CarlssonThe aftermarket specialists from Carlsson have created an upgrade package for the smallest crossover in Mercedes-Benz’s lineup, ...
Audi TTS Coupe goes on sale in Germany
Audi TTS Coupe goes on sale in GermanyAudi has announced the introduction of the brand new TTS on its home market, where the model is costing 49,100 euros. The 2015 ...
2015 Opel Corsa Cabrio looks great
2015 Opel Corsa Cabrio looks greatOpel hasn’t considered adding a new body style to the 2015 Corsa, a convertible, but such a model will bring a fresh touch to ...
Yellow Ferrari Enzo for sale
Yellow Ferrari Enzo for saleA very rare yellow example of the Ferrari Enzo is currently looking for a new owner who will have to pay 2.795 million USD. If ...
[Video] Want to be a Formula One pilot for the day? Join the GP Experience
[Video] Want to be a Formula One pilot for the day? Join the GP ExperienceMany of us go to sleep at night dreaming of smelling the fumes of a true racecar during a hot track day, pitted against the very ...
Australia – Volvo V60 Polestar gets priced
Australia – Volvo V60 Polestar gets pricedVolvo has announced the introduction of the V60 Polestar in Australia where the model has joined the sedan. The Volvo V60 ...
US: pickup truck sales soar, hybrids plummet
US: pickup truck sales soar, hybrids plummetIt’s very interesting to see how the US auto industry’s revival is once again supported by the segment that was going towards ...
Brushed Gold Lamborghini Aventador for sale
Brushed Gold Lamborghini Aventador for saleA brushed gold wrapped Lamborghini Aventador is currently being offered for sale with an asking price of 384,888 USD. Covering ...
[VIDEO] Gold Chrome Ferrari 458 Spider spotted in London
[VIDEO] Gold Chrome Ferrari 458 Spider spotted in LondonA gold chrome wrapped Ferrari 458 Spider has been recently spotted in London cruising the city streets. How long has it been ...
Read more automotive news


2013 Frankfurt Motor Show Live Images

nissan kicks concept 2
2015 toyota avalon touring sport edition 1
mercedes-benz gla tuning carlsson 7
2015 audi tts 1
yellow ferrari enzo for sale 1
gold brushed lamborghini aventador for sale 1
Dodge Charger RT Mopar Concept 1
2015 S550 Coupe
fiat 500x coupe 1
toyota sienna dub edition 1
Subaru Forester STI 1
Detroit Electric SP01 1

More automotive from inautonews
The Nissan Kicks Concept has been officially presented to the public during the 2014 Sao Paulo Motor Show, in a world premiere. After it has started its public life with a couple of teaser images, released over the past few weeks, the brand new Nissan Kicks Concept is now being placed into the ...
read more
Inautonews Editors Section
Test Drive: Dacia Sandero Stepway 1.5 90 HP
Test Drive: Dacia Sandero Stepway 1.5 90 HPIf you live in Europe, you don’t need an introduction to Dacia anymore – this is the affordable Renault subsidiary that rocked the auto industry ...
Test Drive: Mercedes-Benz A180 CDI AT
Test Drive: Mercedes-Benz A180 CDI AT The new generation of the A-Class has been around since 2012 and its overall design is quite drastic, considering its predecessor. Now, two years ...
Test Drive: Citroen C-Elysee 1.6 HDi Exclusive
Test Drive: Citroen C-Elysee 1.6 HDi Exclusive Citroen has introduced the second generation of the C-Elysee last year. The model is smaller than the C4 and it is based on the Peugeot 301, being ...

Editors Section
Inautonews Editors Section
2012 Safest Cars list 2011 Safest Cars [Video] 2011 IIHS Safest Cars [Video] 2011 EuroNCAP Safest Cars 2010 Safest Cars [Video]

Latest in Safety Takata and the automakers – will the ties last?A Japanese supplier, Takata Corp. has become world famous because of its involvement into a huge ... Takata’s faulty airbags used odd explosiveAirbags have been designed to save lives – but as recent recalls show, one company could ...
Safety Section