/ News, Technology / Survey shows Millennials are pushing the drive for autonomous cars

Survey shows Millennials are pushing the drive for autonomous cars

Linked In Share
Survey shows Millennials are pushing the drive for autonomous cars

The push to develop a driverless car by Google and other manufacturers isn’t a matter of keeping up as much as these vehicles feature much of the technology younger drivers claim they want in their vehicles right now.

According to a recent survey of more than 14,000 drivers in 12 countries, Gen Y customers expressed preference for technologies that are all vital to creating a driverless vehicle.

While there is ongoing debate about the future and safety of driverless cars, Accenture’s research shows that, on average, 90% of the survey respondents have an interest in some autonomous driving options, primarily those related to safety. Some of the features they want include: automatic braking systems that stop the car in an emergency (82%); automatic braking systems that prevent hitting an object (76%); collision-warning systems (72%); fully automatic parking (71%); lane-keeping systems (48%).

“Combined with the increased use of connected vehicle technologies and digital services among consumers in mature markets, the high demand across the emerging world will no doubt speed the development and influence the rollout of next-generation products and services by the global auto industry,” said Luca Mentuccia, global managing director for Accenture’s Automotive practice.

Gen Yers, also known as millennials, are about a third of all U.S. drivers and currently the top target for automakers looking to add new customers. Not only do they appear to be more comfortable with the idea of a driverless car than their older counterparts, in general, technology aimed at making the driving experience more pleasant, such as Internet access, entertainment options, etc., will play a role in their vehicle purchase and force automakers to devote more time and energy to produce better iterations of those products.

by Aurel Niculescu (my Google+) - Tuesday, December 10th, 2013 - filed under News, Technology. Image credit: .
Linked In Share
Related Articles
autonomous car features gen y SURVEY us


Discuss: Survey shows Millennials are pushing the drive for autonomous cars

Leave a Reply


















Inautonews Facebook PageInautonews RSS FeedInautonews TwitterInautonews Youtube Channel

Sign up to receive our email newsletter on your email. It's safe. No spam!

GM’s first quarter profit goes down, but is higher than expected
GM’s first quarter profit goes down, but is higher than expectedBecause of the cost of the recall of the 2.6 million cars equipped with the defective ignition switch, General Motors posted a ...
Domenicali linked with Italian basketball move
Domenicali linked with Italian basketball moveApr.25 (GMM/Inautonews.com) Stefano Domenicali could rebuild his professional career in the world of Italian ...
Ricciardo silenced Red Bull doubters – Marko
Ricciardo silenced Red Bull doubters – MarkoApr.25 (GMM/Inautonews.com) Daniel Ricciardo has proved his doubters wrong -- even those who wear a Red Bull uniform. That is ...
Ecclestone smiles, jokes as bribery trial begins
Ecclestone smiles, jokes as bribery trial beginsApr.24 (GMM/Inautonews.com) Bernie Ecclestone on Thursday showed he has not lost his sense of humour, despite the seriousness of ...
Ecclestone smiles, jokes as bribery trial begins
Ecclestone smiles, jokes as bribery trial beginsApr.24 (GMM/Inautonews.com) Bernie Ecclestone on Thursday showed he has not lost his sense of humour, despite the seriousness of ...
Mercedes chiefs disagree over team orders
Mercedes chiefs disagree over team ordersApr.24 (GMM/Inautonews.com) A debate is raging inside Mercedes. The dominant German team declared proudly after the Bahrain ...
Jose Mourinho gets Jaguar F-Type Coupe R
Jose Mourinho gets Jaguar F-Type Coupe RThe first UK customer to get the brand new Jaguar F-Type Coupe R is Chelsea’s manager, Jose Mourinho. Former Portuguese ...
Meet the most expensive Chinese car ever sold
Meet the most expensive Chinese car ever soldThe most expensive Chinese car ever sold is named the Hongqi L5 and it was recently bought for an impressive 5 million yuan, or ...
Fisker Karma to be relaunched next year
Fisker Karma to be relaunched next yearChinese auto parts company, The Wanxiang Corporation, is planning to relaunched the Fisker Karma next year. The Wanxiang ...
Chinese super-luxurious sedan fetches $800,000
Chinese super-luxurious sedan fetches $800,000Just like any respectable rapper would say – whaaaat? This crazy businessman paid $803,000 for his Hongqi L5 luxury sedan – ...
[VIDEO] Watch a Lamborghini Aventador DMC spit flames
[VIDEO] Watch a Lamborghini Aventador DMC spit flamesA Lamborghini Aventador modified by DMC has been recently spotted while spitting flames at the 2014 Top Marques, in Monaco. Are ...
NFS movie Mustang sold for $300,000
NFS movie Mustang sold for $300,000With an almost iconic history in the world of arcade racing simulators, the Need for Speed series has now jumped to Hollywood’s ...
[Video] Subaru mocks Russian dash cam videos in great commercial
[Video] Subaru mocks Russian dash cam videos in great commercialIn case you have some time to spare and want it lost on the internet, usually YouTube is a healthy option. And, since you did ...
[VIDEO] Mercedes-Benz AMG GT spied in traffic
[VIDEO] Mercedes-Benz AMG GT spied in trafficThe upcoming Mercedes-Benz AMG GT has been recently caught on camera, barely disguised, in its homeland, near Stuttgart. The ...
Audi A1 and A3 to get 3-cylinder engines
Audi A1 and A3 to get 3-cylinder enginesThe Audi A1 and its larger brother, the A3, will be equipped with three-cylinder engines, as the company has recently ...
Read more automotive news


2013 Frankfurt Motor Show Live Images

most expensive chinese car ever sold hongqi l5 1
Hongqi-L5
Need-for-Speed-Ford-Mustang
mercedes-benz-sls amg crash colombia bogota 2
ferrari-f430-crash spa francorchamps tom boonen 1
Mercedes-Benz Concept Coupe SUV 1
lexus nx spotted parking lot 1
ford fiesta st3 1
lamborghini gallardo full color gradient rainbow color malaysia 1
2012-ferrari-458-italia-crash spa francorchamps 2
bmw m2 render 1
Jeep-Wrangler-Polar-Edition 1

More automotive from inautonews
Because of the cost of the recall of the 2.6 million cars equipped with the defective ignition switch, General Motors posted a profit decrease of 88% from the first quarter of 2013. Besides that, the company also said expectations for the full year outlook need to be toned down, which triggered a ...
read more
Inautonews Editors Section
Do you have £200,000? Then you can have the trip of a (hazardous) lifetime
Do you have £200,000? Then you can have the trip of a (hazardous) lifetimeAre you tired of the ever-boring home to work commute? Well, if you’re the adventurous type and can afford the paycheck, the world's most hazardous ...
Check out the everyday cars of St. Moritz – photo gallery
Check out the everyday cars of St. Moritz – photo gallerySt. Moritz is the oldest winter holiday destination in the world – and on the same time it is probably the most expensive ski resorts in the ...
Test Drive: Renault Captur 0.9 – TCe 90 – fast review
Test Drive: Renault Captur 0.9 – TCe 90 – fast review After we’ve tested almost all Renault Captur models, we decided to check out the 3-cylinder engine - 898 cc 66kw (90 hp) model. Why we’ve ...

Editors Section
Inautonews Editors Section
2011 Safest Cars [Video] 2011 IIHS Safest Cars [Video] 2011 EuroNCAP Safest Cars 2010 Safest Cars [Video] 2009 safest cars Euro NCAP

Latest in Safety Recall roundup: Lincoln MKZThe North American based automaker Lincoln has recently announced a recall for the MKZ, because of ... Recall roundup: Volkswagen 1.8t powered vehiclesVolkswagen has announced a recall affecting models powered by the 1.8 liter turbocharged ...
Safety Section