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Browse Barra articles

GM needs a five-year effort to change corporate culture


Mary Barra is the first female chief executive officer in charge of a global automaker – the powerful General Motors. And just weeks after taking her office, she already hit the first major bump – the tremendous scandal surrounding the ignition switch recall. Just weeks after becoming CEO, Barra saw her automaker dipped in one of the biggest auto safety crisis ...
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Europe: GM investing half a billion in engines and ready to make new Opel SUV
General Motors has decided to further support the ailing European operations by green lighting the production of a sports utility vehicle (SUV) at the main Opel facility in Ruesselsheim, Germany. According ...
US: facing renewed criticism, Barra skips award event
General Motors said that its chief executive officer, Mary Barra, has decided not to attend an even hosted by the National Women's History Museum. The executive of the No. 1 US ...
GM’s recently discovered switch order puts CEO Barra under dark spot
While General Motors was hoping that its ignition switch debacle was finally out of the general public’s attention, the recent discovery of emails sent in December to order ignition switch ...
GM CEO Mary Barra says company is ready to give up politeness
Chief Executive Mary Barra has made her latest appearance before the Detroit Economic Club, a welcomed change of scenery from the tensioned US congress hearings she had to endure lately. The ...
GM CEO tries to publicly reintroduce herself
Mary Barra, the first female chief executive in the auto industry, has decided to move past the recall issues that plagued the company this year, making her first public appearance ...
GM’s Mary Barra goes to India in search of future growth
Even as the last two fiscal years brought a slump in demand across the auto market, India’s growth prospects are still seen by many automakers edging towards the unlimited threshold. Besides ...
[Video] GM CEO Mary Barra joins the ice bucket challenge frenzy
The idea of pouring really cold water onto themselves to raise both money and awareness for the fight against the ALS disease has taken Detroit by storm. Two of the Big ...
CEO defends GM as Senators question her again
GM’s CEO, Mary Barra, the first woman to have secured such a high automotive position, came under fire on Capitol Hill for the fourth time. The hearing was in relation ...
GM’s recalls are not over yet
According to the company’s chief executive, Mary Barra, the US automaker has not yet dealt with all possible recalls, as the No. 1 US automaker is still reviewing internal data ...

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