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Chevrolet focused on China market


Chevrolet is set to continue growing around the globe and has recently set its mind on China, where next year will celebrate 10 years of sales. Chief Marketing Officer for Global Chevrolet, Tim Mahoney, said the brand sold almost 5 million cars last year. While 10 years ago, 2/3 of the Chevy sales were in the United States market, by the ...
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More Chevrolet articles

GM joins Takata airbag frenzy
General Motors, itself troubled by the ongoing record of recalls that started with the mishandling of recall of 2.6 million cars equipped with defective ignition switches, is now set to ...
New-gen Chevy Volt coming in next year
Chevrolet is planning to introduce a new generation of the Volt next year, as the model in question will be completely different than the outgoing version. The North American based automaker ...
GM’s ignition recall linked to 13 deaths
The “new” GM seems to have a big reputation crisis on their hands, while also facing the possibility of civil and even criminal actions against it for the handling of ...
US: Chevy ads during Sochi winter Olympics winners on NBC
During the US television’s two-week global advertising blitz set for the 2014 Sochi Olympics, Chevrolet emerged as one of the clear winners, garnering positive brand awareness. Chevrolet made its showcase through ...
GM names new Chevrolet marketing VP
The American automaker has named Paul Edwards as U.S. vice president of marketing for its Chevrolet brand. He replaces Chris Perry, who resigned last month. Edwards, 44, will begin immediately reporting ...
Chevrolet’s marketing boss leaves the company
The ongoing structural changes in General Motors Co's executive ranks continued with the sudden resignation of Chris Perry as vice president of Chevrolet marketing. Perry, 53, spent just over three years ...
Chevrolet pulls out of Europe, so GM will cut jobs in South Korea
General Motors plans to slash its headcount in South Korea next year as it prepares to withdraw its Chevy brand in Europe, usually a major export market for South Korean-made ...
Report – General Motors considers shipping more S. Korean made Chevrolets in Australia
According to a source, hat said GM is considering a global restructuring that will see its Chevrolet brand in Europe dropped and production in Australia potentially scrapped and the company ...
General Motors to drop Chevrolet brand from Europe
In the latest effort to push up its European operations, General Motors will drop the Chevrolet brand in Europe by end of 2015, and focus its resources instead on pushing ...

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