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US: the automotive industry embraces the “lightweight” trend


A new survey among the designers and engineers involved with the automotive industry sees “lightweighting” as the newest trend in automotive production, as both US and Europe are facing tougher new fuel economy goals in the years to come. Ford’s upcoming sales start of the aluminum-made F-150 truck is just the highlight of manufacturers looking to shed weight from their vehicles ...
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Six really strange cars you’ll love
Automotive design has been a constant source of wonder and amazement over just a little over a century of car making. While the list might seem incomplete after you see ...
[VIDEO] See Maserati Alfieri’s designers talk about the one-off vehicle
Maserati has released a new video with the recently unveiled Alfieri Concept in which some of the designers of the impressive vehicle are talking about it. Originally unveiled during the 2014 ...
[VIDEO] Maserati explaining Alfieri’s design
Maserati has recently released a new video with the Alfieri Concept, in which the company is explaining the design of this impressive one-off concept car, which made its debut just ...
[VIDEO] See Lamborghini’s styling boss talk about the design of the Huracan
Lamborghini has recently released a new promotional video with its newly unveiled Huracan, in which the company’s styling boss is talking about the design of the supercar. The brand new Lamborghini ...
[VIDEO] See Mercedes-Benz explain CLA’s aerodynamic by using a cat
Mercedes-Benz has managed to release what is probably the most interesting video of aerodynamic explanation in the history of… aerodynamic talks. The German based automaker Mercedes-Benz has released a new video ...
[VIDEO] 2014 Mercedes-Benz C-Class’ design gets detailed
Mercedes-Benz has released a new video with the 2014 C-Class, in which the model’s design is being detailed. Several months after it has been officially unveiled, the new generation of the ...
[VIDEO] 2015 Mercedes-Benz S-Class Coupe officially unveiled
Mercedes-Benz has officially pulled the wraps off the brand new S-Class Coupe, following a lot of leaked images which have hit the web. The replacement of the CL-Class has been finally ...
[VIDEO] BMW i8’s design explained
BMW has released a new video with the i8 in which the green sports car’s design is being explained. Several months after the final production version of the BMW i8 has ...
New-gen Ferrari California to be inspired by the F12 Berlinetta
The new generation of the Ferrari California will be inspired by the F12 Berlinetta and it’s believed to make its public debut in March, 2014, during the Geneva Motor Show. Ferrari ...

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