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DirecTV ends NASCAR sponsorship and HotPass service

DirecTV ends NASCAR sponsorship and HotPass service

DirecTV has announced it is terminating its sponsorship of NASCAR and its HotPass service amid high costs and low fan demand. According to a report from Sports Business Journal, DirecTV is ending its five-year-old service that allowed subscribers to watch four channels of in-car video and driver audio during NASCAR […]

Audi will sponsor the 2011 Emmy Awards

Audi will sponsor the 2011 Emmy Awards

The German-based car manufacturer Audi will sponsor this year’s Emmy Awards to highlight its premium vogue. Besides participating in the events associated with the Emmy Awards, the Audi Group will also supply vehicles in order for the guests to arrive at the main show. The auto maker will deliver models […]