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US advertisers find new way to connect and distract drivers


Mobile marketing firm Placecast and in-car streaming audio service Aha Radio are demonstrating a new concept that could become the next big thing for advertisers that want to reach consumers when they are most open, or if you prefer most vulnerable, to their message. The concept functions like this: you’re on your way to work and notice your stomach growling. No ...
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[VIDEO] Aston Martin Vanquish driving footage
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