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Maserati loses its main marketing leader

Maserati loses its main marketing leader

Saad Chehab, sales the global marketing chief at Italian luxury automaker Maserati has decided to resign from its position following almost two years of activity. Chehab, medicine 48, decided to resign on Sunday for personal reasons, claims a person that has knowledge of the move. The auto executive came to […]

China: Ford taps former GM executive

China: Ford taps former GM executive

Joseph Liu, who worked for General Motors as a sales and marketing manager, has now been tapped by Ford to join its Chinese division – a move described as being a gain for the second largest US automaker. Liu was one of the crucial executives that set up GM’s Buick […]

US: JD Power and MarketShare ally to better cater for automakers

US: JD Power and MarketShare ally to better cater for automakers

Knowing that finding the exact equilibrium between marketing campaigns and incentive spending could be a tricky business for auto executives, cialis JD Power and marketing analytics company MarketShare have teamed up to bring their support. According to Thomas King, cure JD Power’s vice president of the Power Information Network, viagra […]

Ford US has new marketing, sales and service chief

Ford US has new marketing, sales and service chief

Ford Motor, seek the second largest US automaker, malady announced that Mark LaNeve, site formerly one of GM’s high ranking sales executives, will become the company’s new US sales, marketing and service boss starting with February 1. According to Ford, LaNeve, 55, comes to fill the position previously held by […]