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Mercedes Creates New Sales-Support Unit for Chinese Market


Daimler’s Mercedes-Benz created a new sales-support unit for China and will increase the number of its dealerships part of its strategy to catch up with rivals. The marketing, training initiatives and sales in China will be coordinated by Sales Management China, based in Germany. The new sales-support unit will be led by Benjamin Auer, a former sales manager for Audi in ...
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More Mercedes-Benz articles

Mercedes Will Soon Launch the Car-to-X Vehicle-to-Vehicle Communication System
Mercedes said it is close of becoming the first automaker to offer ‘Car-to-X’ technology to its customers. The Car-to-X system will be introduced by the end of this year and will ...
BMW Takes Back Monthly Luxury Car Sales From Audi
BMW managed to take back from Audi the monthly sales crown thanks to its small X1 SUV and the new 3-Series sedan. In May BMW sold 139,161 vehicles globally, up 7.8%, ...
Daimler Plans to Cut IT Spending by 150M Euro Annually
Daimler technology chief Wilfried Porth said that the automaker plans to cut costs on IT services by 150 million euro annually by the end of 2016. As Daimler struggles to reach ...
Daimler Might Build Mercedes Vehicles in Mexico, Possibly the A-Class
Daimler plans to begin manufacturing one of the new Mercedes vehicles in Mexico, and the A-Class might be a possible choice. According to El Financiero, a Mexican newspaper, Pedro Tabera, chief ...
Daimler Plans to Catch Up With BMW and Audi in China
Mercedes-Benz plans to catch up with rivals BMW and Audi by expanding its retail network and increasing production in China. "We recognize the strong potential of the Chinese market and we ...
Mercedes Still Leads BMW in the US Through May
In May Mercedes’ sales increased 9.8% to 24,713 units, while BMW was up 14% to 25,230 units. This means that last month’s results narrow Mercedes’ lead so far this year to ...
Daimler Might Sell German Dealerships to Cut Costs
Daimler might sell four Mercedes-Benz dealerships located in Germany to be able to cut costs and close a profitability gap with Audi and BMW. An anonymous source said that if these ...
Mercedes Relies on the New S-Class to Boost Sales in China
Mercedes relies on its new S-class to boost sales and profit margins, especially in China. The main focus on the new S-class is on the seats, as Daimler wanted to offer ...
Audi Outsells BMW and Mercedes in China April Sales on Demand for SUVs
Last month VW’s Audi managed to post the fastest sales growth pace in China among its German luxury rivals, due to increased demand for SUVs. Audi’s sales in China increased 13% ...

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