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PSA to Push Peugeot and Citroen Further Apart


PSA Peugeot Citroen plans new strategy to push its two brands further apart, attracting analysts’ skepticism. For a long time PAS has dealt with the problem of Peugeot and Citroen vehicles sharing very similar customer base. Last month, when PSA Peugeot Citroen presented its 2012 financial results, CEO Philippe Varin said "Our brands are too close." In the near future Citroen ...
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PSA to move Peugeot brand upscale as part of restructuring plan
PSA Peugeot Citroen announced plans to move its Peugeot brand upscale to help the automaker return to profit. Peugeot cars will be upgraded to stand out from Citroen models and average ...
Peugeot looking to BRICS countries for recovery
PSA Peugeot Citroen is looking to Brazil, China and Russia for salvation, as its heavy exposure to France, Italy and Spain has brought its finances in a disastrous state. Deeply affected ...
Opel to build Peugeot-based cars
General Motors and PSA Peugeot Citroen agreed to collaborate on a new range of small cars and minivans based on the French company's technology. However, the carmakers' joint car programs are ...
Peugeot Cuts Cash Burn in Half Next Year
PSA Peugeot Citroen CEO Philippe Varin said the company plans to cut its monthly cash burn to half reaching 100 million euro ($133 million) in 2013. CEO Philippe Varin also said ...
Marchionne denies talks about an alliance between Fiat, PSA and Opel
Fiat CEO Sergio Marchionne denied a report that he approached PSA Peugeot-Citroen and General Motors about an alliance between the three carmakers in Europe. Marchionne told Automotive News Europe that the ...
France has not yet notified the EU about the Peugeot state aid
The European Commision has not yet been notified of any French state aid for PSA Peugeot-Citroen, European Competition Commissioner Joaquin Almunia said on Wednesday, adding that he would consider it. "We ...
Peugeot Sais Restructuring Plans Is an ‘Internal Matter’
PSA Peugeot Citroen said that its restructuring plan is an ‘internal matter.’ Peugeot, one the automakers worst hit by the European crisis, announced in July its plans to cut 8,000 jobs ...
France’s industry ministry asks Peugeot to make cuts in Spain too
Arnaud Montebourg, France's industry ministry, is pressing PSA Peugeot Citroen to limit the impact of jobs restructuring in France by making similar cuts in Spain. Europe's second-largest carmaker plans to layoff ...
Peugeot to be removed from CAC 40 because of drop in value
Tough times for Europe's second-largest carmaker, as PSA Peugeot-Citroen will be removed from CAC 40, France's leading stock index. NYSE Euronext has announced the decision after PSA Peugeot-Citroen's shares declined more ...

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