Takeshi Tachimori named Subaru of America CEO image

Subaru of America, Inc. today announced that Mr. Takeshi Tachimori, corporate senior vice president and chief general manager of the Subaru Product and Portfolio Planning Division at Fuji Heavy Industries, Ltd. (FHI), will replace Mr. Yoshio Hasunuma as chairman, president and CEO of Subaru of America.

Takeshi Tachimori, a senior executive at parent Fuji Heavy Industries Ltd., will take over April 1. He will also hold the titles of chairman and president.
Subaru of America EVP and COO Thomas Doll said they have seen dramatic increases in their sales and profitability under Hasunuma’s leadership.

“We are very pleased to welcome Tachimori in his new role as part of this regular business rotation and look forward to our continued success under his leadership,” Doll said.

In his two years as president and CEO of SOA, Hasunuma led the company to record market share (2.3%), record sales and unprecedented growth. Tachimori will be in charge with trying to enhance the image of the manufacturer in the years to come.
Tachimori joined FHI in 1977 and achieved various leadership roles with the company throughout his career.  Tachimori has worked in the Subaru Product and Portfolio Planning Department since 2003 as:
• senior general manager (2003)
• corporate vice president, senior general manager (2006)
• corporate vice president, chief general manager; president and CEO, Subaru Tecnica International Inc. (2009)
• corporate senior vice president, chief general manager (2010)

Tachimori graduated from The University of Tokyo with a BA in aerospace engineering.