4,182 kilometers through Europe in nine days, from Å on the Lofoten archipelago in Norway to Bée in northern Italy – Audi is proving the efficiency of its vehicles on the “Efficiency Challenge A to B.” 120 journalists and customers of the brand are taking the wheel in 20 cars from five model series for the tour.
The saying “driving from A to B” also stands for daily mobility – for the variety of individual transportation that we take for granted. Audi is now taking this literally, with the “Audi Efficiency Challenge A to B.” The tour starts in the north of Europe, in the Norwegian town of Å on the Lofoten islands, and runs through eight countries to Bée on Lake Maggiore in northern Italy. Efficiency is an on-board standard in every Audi, which is why the company is sending not only the particularly optimized fuel-efficient models from five model series on the Efficiency Challenge, but also the sporty top models of each line.
The fuel-saving Audi A3 1.6 TDI with CO2 emissions of 99 grams per kilometer (159.33 g/mile) is joined by the S3 Sportback; the A4 2.0 TDI e by the S4 with 333 hp; and the A5 Sportback 2.0 TFSI by the A5 Sportback 3.2 FSI. Representing the Audi Q7 model series are the Audi Q7 3.0 TDI clean diesel quattro and the Audi Q7 6.0 TDI quattro; and the TT 2.0 TDI quattro is hitting the road along with the dynamic TT RS.