According to an automotive data and insights company, the auto sales in the US in the last 12 months are at the same level as those recorded in 2006.
For the past few months all kinds of projections have indicated this year to be one of the best in terms of auto sales in the US. This time, reports are not only showing predictions, but figures which are supporting the optimistic projections towards which the automotive industry is heading to. Experian Automotive says that 17 million new vehicles have been sold in the last 12 months, the highest number achieved in ten years. The automotive data and insights company announced this total is based on the new vehicle registrations statistics from November 1, 2014 through October 31, 2015 in the US, which are matching the sales results from 2006. “It’s encouraging to see new registrations return to prerecession levels, with lower interest and higher employment rates driving vehicle demand,” said Brad Smith, Experian’s director of automotive market statistics. “While I’m sure the auto industry would like to continue this growth annually, it is important to continually monitor data trends and economic indicators to identify shifts in demand and adjust business strategies accordingly.”
The data released by Experian Automotive also shows how the demand evolved in different segments, what customers wanted ten years ago and what they prefer at this moment. For example, if crossover utility vehicles accounted for 11.9 percent of the market in 2006, now it is up to 23.9 percent. “The crossover utility vehicle segment, with popular entries like the Ford Escape, the Honda CR-V, the Chevrolet Equinox and the Toyota RAV4, provides consumers with a nice balance between utilitarian need and fuel economy,” continued Smith.
Via The Detroit Bureau