When we talk about exclusivity the first thing that pops in our minds is a 60 year old billionaire playing with girls under 25 on its personal yacht in the Mediterranean Sea and driving a special edition of a Ferrari made just for him, while his children are wrecking an expensive car every month.
I don’t know about you but that’s exactly what I think about. But what if I told you that the most exclusive car sold in China isn’t a Ferrari? Or even a Lamborghini? It’s not even European but Hollywood stars love it and are currently buying one for each pair of shoes. Yes, it’s the Toyota Prius! That’s the most exclusive car sold in China.
Now the obvious question is “How many were sold?”. Well, before answering that question, as a reminder, China is a country with a population of over one billion people, responsible for half of all the new global car growth. So the answer is “One!” Only one Toyota Prius was sold in China so we are wondering what would that man / woman think when he / she will find out that his / her Prius is the only one sold in China.
Beat that Ferrari!