Toyota reported 2.04 million cumulative hybrid vehicles sales in Japan through October 31st.
Toyota’s global hybrid sales reached 4.60 million units since 1997 when the first such vehicles was launched, and 1.02 million units being sold during the first ten months of this year. Back in 1997, Toyota was launching the “Coaster Hybrid EV” gasoline-electric hybrid minibus and the ‘Prius,’ the world’s first mass-produced hybrid passenger vehicle.
In 2000 The Prius was introduced in North America, Europe and other markets, and in 2003 the automaker launched the second-generation Prius, followed three years later by the third-generation. Currently Toyota’s hybrid portfolio includes SUVs, minivans, compact hatchbacks and rear-wheel-drive sedans. In April this year cumulative global sales of Toyota hybrid vehicles surpassed 4 million units.
At the en of last month, Toyota had one plug-in hybrid vehicle model, introduced in more than 80 countries, and 19 hybrid passenger car models. In Japan the automaker manufactures 15 hybrid passenger vehicles and one plug-in hybrid model.
By the end of 2015 Toyota plans to launch 20 new hybrid models and expand its sales territory. The ‘Aqua’ model launched in Japan has pushed hybrid vehicle sales much higher, currently accounting for 40% of the company’s sales in the country and 14% of the global sales.