U.S. Auto Sales: German automakers post huge gains in July image

Another month of strong U.S. auto sales is in the books for the German carmakers, as most of them are announcing double digit gains over the month of July.

BMW AG, the largest luxury carmaker in the world said U.S. sales BMW brand vehicles rose 12.9 percent to 24,043 units.
Year-to-date, the BMW Group (BMW and MINI combined) is up 9.2 percent on sales of 202,780 in the first seven months of 2013 compared to 185,715 in the same period in 2012.

“July is a pivotal month, setting the trend for the second half of the year and the numbers show the trend is with us” said Ludwig Willisch, President and CEO, BMW of North America, LLC.

Daimler Ag, the maker of Mercedes-Benz premium vehicles also announced huge gains during the month of July – 23,648 units, an increase of 22.5 percent. Mercedes-Benz saw growth across its product portfolio, with July’s top sellers comprised of the C-, E- and M-Class model lines.
The sporty C-Class—the current gateway to the brand for younger and first-time Mercedes-Benz buyers—was the volume leader at 7,604 units for the month, up 34.3% from July 2012.

Volkswagen AG’s Audi unit posted an 11.6% increase to 13,064 vehicles. July also stands as the brand’s 31st consecutive month of record sales. Audi sales YTD increased 13.6% to 87,341 vehicles sold. July results were bolstered by sales of Audi luxury SUVs, with the Audi Q7 posting a 49.0% gain in July with 1,328 units delivered for the month.