Volkswagen is adapting to a market where customers need to pay huge amounts of money to get their hands on the first unit of a new model.
The very first 2015 Volkswagen e-Golf will be auctioned online in the United States before the retail sales will begin next month. The announcement has been made official by the company who says that all proceeds will go to the Global Green USA, which is a national environmental non-profit organization.
“The auction is now live for the public to support an important cause and to be the first proud new owner of the brand’s first electric vehicle in the U.S”, said the VW Group of America president and CEO, Michael Horn.
The bids will begin on the 29th of October, at 3:30 p.m. ET on charitybuzz.com/vwegolf. The suggested retail price of the first Volkswagen e-Golf in the U.S. is $35,445 without the $820 destination charge. The model is powered by an electric motor, producing 115 HP (85 kW) and 270 Nm (199 lb-ft) of torque, connected to the 24.2 kWh lithium ion battery. The 0 to 60 mph (96 km/h) acceleration is made in 10.4 seconds and the average range stands at between 70 – 90 miles (112 – 145 km). The battery can be charged up to 80 percent in 30 minutes with the Combined Charging System but the full charge can take between 4 and 20 hours.