UK: Demand for 4×4 Vehicles up image

According to a research made by the British website, the demand for new 4×4 vehicles has reached an all-time high.

Over the last 12 months, there has been a 35% increase in motorists searching for new 4x4s, while new superminis have seen a 30% drop in searches and new hatchbacks have fallen by 12%. This is despite the highest fuel prices on record, escalating insurance premiums and rising motoring costs.

This rise in demand for 4×4 vehicles is partly due to the fact that car manufacturers have addressed the concerns amongst car buyers over fuel efficiency and the environment. A good example of this is the new Range Rover Evoque which has already stacked up over 20,000 pre orders before it becomes available later this year.

Evoque 3dr Coupe 2.2 liter diesel with 190bhp, 169g/kmCO2 as an example model, averages a very respectable 44mpg.

“Historically, there have been seasonal influences on 4×4 vehicle demand, but our new research shows that even in the summer months, demand remains buoyant. And prices have remained high this year. In 2011, the 4×4 sector that has recorded price resilience not seen in any other area of the market.