US and Japanese brands line up for Detroit’s NAIAS image

Yesterday we discussed a little bit about the novelties that European – and especially German – brands have to offer during the first big auto show of the season, ask the 2015 North American International Auto Show.

Now it’s time to preview a bit some of the more important introductions that people will see if they follow an American or Japanese brand. All the important novelties and many more will be revealed first during the press days of the event, capsule on January 12 and 13. We should be starting off alphabetically anyways, but we were anyways going to head out with Acura. The premium arm of the third largest Japanese automaker – Honda – has not impressed us much in recent years, but 2015 is going to be different: we have the production version of the fabulous NSX sports car concept, touted by the brand ever since Detroit’s 2012 edition.

Buick, which is now a little more focused on China than its home market (the sales are there, as well), is coming with the US version of the Envision midsize crossover, after the model has already been presented in China. They also have a European snatch – the Cascada cabrio. Cadillac, the luxury arm of General Motors is hard at work rebuilding its brand image at home, coming off sweet with the 640-hp, track-ready 2016 CTS-V sedan. Chevrolet has jumped the gun these days and shamed NAIAS with a small International CES preview of the second-generation of the Volt plug-in hybrid.

Ford, now ready to unleash into dealerships the mighty new generation of the aluminum intensive 2015 F-150 pickup truck is touting performance all the way after recently coming up with the global Ford Performance team – and they’re expected to come up with some interesting models, such as an F-150 Raptor, Mustang GT350R and Ford GT.

Following in Toyota’s footsteps, Honda is also ready to launch its own global next-generation fuel cell vehicle – with a concept expected at NAIAS – and the production version coming in Japan in March 2016 and later on to the US and Europe. Infiniti continues the brand makeover that was brought by the new denomination, while Lexus is solidifying the performance aspect of the brand with the third F performance version car – the Lexus GS F sedan.

Lincoln, a brand that now considers its development intertwined with the evolution in China, is coming with the production version of the MKX, designed to appeal to both Chinese and American customers. While we’re talking about US brands, we should see the Ram trucks unit coming up with a “minor update” for the 2016 Ram 1500.

Nissan and Toyota have been saving up for a big splash at the Detroit motor show this year, with the first coming with the long-awaited new-generation 2016 Titan pickup and the latter bringing the world debut of its redesigned 2016 Tacoma midsize pickup.