Ford Motor Company announced its U.S. retail sales have increased 13 percent to 166,865 units in November, with the Ford brand growing 20 percent to 160,605 units.
Ford estimates its retail market share has averaged 15 percent in the last three months, its highest share in five years. Most Ford products recorded increased sales, with double-digit gains posted by Fiesta, Fusion, Escape, Explorer, F-Series pickup trucks, Econoline and Ranger. The biggest gainer was the Escape, up 46 percent for the month to 21,823, making it the second-best selling Ford vehicle behind the F-Series pickup. F-Series sales grew 24 percent to 47,740.
The luxury Lincoln brand only sold 6,305 units in November, down 17.6 over the same month in 2010. All models but the MKX declined for the month from year-earlier levels. The mid-sized crossover MKX increased 5 percent.
“With gasoline prices continuing to track higher than last year, consumers continue to value fuel economy, no matter what size or kind of vehicle best meets their needs,” said Ken Czubay, Ford vice president for U.S. marketing, sales and service.
Ford aims to build 674,000 vehicles in the fourth quarter of 2011, an increase of 14,000 vehicles from the previous forecast.