/ Fiat, News, Videos / [VIDEO] Fiat 500L gets the new “Motherhood” promo

[VIDEO] Fiat 500L gets the new “Motherhood” promo

Linked In Share
[VIDEO] Fiat 500L gets the new “Motherhood” promo

The Italian based automaker Fiat has released a new promotional video with the new 500L, named “The Motherhood”.

After it was officially presented to the public a few weeks ago during the 2012 Los Angeles Auto Show, the Fiat 500L is being placed into the spotlights, this time with the Italian based automaker releasing a new promotional video with the model. But this isn’t just any promotional video and in fact the 500L is being presented as the perfect car for a young mother, but the tools used for this are very different than what you’re used to.

“We wanted to connect with our target audience, starting with dynamic young mums, in a way that demonstrated our understanding of the challenges they face balancing motherhood with their desire to keep hold of their pre-children identity”, said the Fiat Group Automobiles UK, Elena Bernardelli.

As a quick reminder, the Fiat 500L has been recently brought to the 2012 Los Angeles Auto Show, where the model was using the same 1.4 liter MultAir turbo four-cylinder unit found on the 500 Abarth and in the Dodge Dart, generating 160 HP and 184 lb-ft of torque, mated to a six-speed manual or to a dual-clutch transmission. The Fiat 500L will end up in the company’s dealerships across the United States in mid-2013.

by Cristian Gnaticov (my Google+) - Wednesday, December 19th, 2012 - filed under Fiat, News, Videos. Image credit: .
Linked In Share
Related Articles
2012 2013 fiat 500l motherhood promo rap video


Discuss: [VIDEO] Fiat 500L gets the new “Motherhood” promo

One Response to “[VIDEO] Fiat 500L gets the new “Motherhood” promo”

  1. Jonty says:

    Another shitty ad from Fiat, luckily the car is half decent so the agency making it can be incredibly lazy.

Leave a Reply















Inautonews Facebook PageInautonews RSS FeedInautonews TwitterInautonews Youtube Channel

Sign up to receive our email newsletter on your email. It's safe. No spam!

UBS reducing F1 sponsorship
UBS reducing F1 sponsorshipSep.1 (GMM/Inautonews.com) Major F1 sponsor UBS is scaling down its investment in the sport. The Swiss based global financial ...
Corvette Museum to fill car-nabbing sinkhole
Corvette Museum to fill car-nabbing sinkholeThe National Corvette Museum’s board of directors in Kentucky voted to fill an entire hole that opened up in February and ...
California lawmakers adjourn without helping Tesla
California lawmakers adjourn without helping TeslaCalifornian lawmakers are set to postpone the idea of coming up with incentives to tempt Tesla Motors Inc. to build a $5 billion ...
Tesla vs. dealerships dispute heightens in Georgia
Tesla vs. dealerships dispute heightens in GeorgiaTesla Motors Inc., which has previously fought U.S. dealers over direct sales of its electric cars, has to face a new issue in ...
Japan car sales hit lowest point since 2011
Japan car sales hit lowest point since 2011The auto sales in Japan have reached a three-year low last month, showing a decline in what the consumers are spending on car ...
Fiat-Chrysler to see New York stock market listing in October
Fiat-Chrysler to see New York stock market listing in OctoberCEO Sergio Marchionne said on Saturday that Fiat-Chrysler plans to list shares of the soon to be merged carmaker in New York on ...
[Video] Land Rover learns survival skills from Bear Grylls
[Video] Land Rover learns survival skills from Bear GryllsThe well-known television star, British survivalist and Mount Everest conqueror Bear Grylls has became Land Rover’s new global ...
[Video] Jaguar prepares XE S reveal on September 8 with hot teaser
[Video] Jaguar prepares XE S reveal on September 8 with hot teaserThe British brand has prepared a teaser video that spearheads the online unveiling of the 2015 XE S. The full batch of XE models ...
Saab carmaker NEVS wins creditor protection
Saab carmaker NEVS wins creditor protectionChina’s National Electric Vehicle Sweden (NEVS), the owner of the Saab automaker since 2012, has won protection from creditors ...
[Video] Mopar offers preview of 2015 Dodge Challenger Drag Pak Test Vehicle
[Video] Mopar offers preview of 2015 Dodge Challenger Drag Pak Test VehicleDuring the NHRA US Nationals in Indianapolis, Chrysler’s performance division Mopar showed off with its Challenger Drag Pak ...
US auto sales remain balanced as the summer ends
US auto sales remain balanced as the summer endsCompared to last year, the U.S. auto sales in August will be about the same, continuing the recovery from the recession that hit ...
New Opel Corsa configurator launched
New Opel Corsa configurator launchedThe subcompact model is utterly important to Opel’s revival strategy, being the brand’s bestseller. So, no detail has been ...
Great Wall is building a Russian Plant
Great Wall is building a Russian PlantChina’s largest SUV maker, Great Wall Motor Co. has announced it has started construction of a $520.7 (3.2 billion yuan) ...
Chrysler merger with Fiat is on track
Chrysler merger with Fiat is on trackFiat said that its merger with Chrysler is on track after a tally of shareholders votes showed there are no derailments to the ...
Another exec at FAW investigated by China’s watchdog
Another exec at FAW investigated by China’s watchdogChina’s anti corruption enforcers are probing another former senior executive of the FAW Group, the latest target in the series ...
Read more automotive news


2013 Frankfurt Motor Show Live Images

Mopar provides Sportsman racers at the NHRA U.S. Nationals in In
BMW M4 Convertible 001
MIsha_Mercedes_SLS
2015 Chevrolet Tahoe hands-free power lift gate.
2015_buick_envision
VW_Eos_final
2015_toyota_tundra_TRD_pro
Audi-R8-crash-Mercedes-Benz-S63
MB_E250CDI_DSC1615
Mercedes-Benz SLK 200 Carbon Look Edition 1
Mercedes-Benz C220 BlueTEC Schmidt Revolution tuning 1
2015 Mercedes-Benz C63 AMG interior 1

More automotive from inautonews
The National Corvette Museum’s board of directors in Kentucky voted to fill an entire hole that opened up in February and became an Internet sensation. The massive sinkhole that swallowed eight prized sports cars will not become a permanent attraction at the National Corvette Museum. Curiosity ...
read more
Inautonews Editors Section
Can Ricciardo do a Prost ’86?
Can Ricciardo do a Prost ’86?For the third time this season, Mercedes faltered in their 1988-esque campaign and there’s only one man ready to pounce whenever opportunities ...
Test Drive – Mercedes-Benz E250 CDI 4Matic
Test Drive – Mercedes-Benz E250 CDI 4MaticDaimler’s passenger cars division – which consists of the Mercedes-Benz and Smart brands – has vowed to recover the distance from its German ...
Top 10 Ferrari F1 drivers No.2 Alberto Ascari
Top 10 Ferrari F1 drivers No.2 Alberto AscariLike his father he was so fast, sometimes perhaps too fast. In pure natural speed and car control no driver could hold a candle to Alberto Ascari in ...

Editors Section
Inautonews Editors Section
2012 Safest Cars list 2011 Safest Cars [Video] 2011 IIHS Safest Cars [Video] 2011 EuroNCAP Safest Cars 2010 Safest Cars [Video]

Latest in Safety Recall roundup: Suzuki Kizashi for spider problemsSuzuki has announced a recall for the Kizashi models because of spider problems which seem to love ... Australian recall roundup: Jeep Grand Cherokee for rear blinkers issueThe North American based automaker Jeep has recently announced a recall for several Grand Cherokee ...
Safety Section