[Video] Honda enters Super Bowl fever with CR-V ad teaser image

The Japanese automaker is looking to promote the new CR-V compact crossover during the Big Game, but for now the teaser doesn’t lets us know too many details about the newest company SUV.

Instead, we have comedian Steve Carell delivering a humorous, uplifting speech from the pages of a high school yearbook. The brand is keeping a lid on details for now, but with Carell looking like he brought his A game, we are sure getting something funny. The all-new CR-V hasn’t hit European soil yet, but it has been on sale in the United States since late last year, with the new generation bringing a new design and a new powertrain. Every model, save for the base version will use the 1.5-liter turbocharged four-cylinder with 190 horsepower (141 kilowatts) and 179 pound-feet (242 Newton-meters) of torque, linked to a CVT transmission and with owners selecting FWD or AWD.

Getting the 2017 CR-V will set people back $24,945 after $900 destination, and the flagship Touring with all wheel drive will start from $34,595 – but brings things such as LED headlights, leather upholstery, a seven-inch infotainment system with navigation, and the Honda Sensing driver assistance tech. Honda has lots of automotive competition at the Super Bowl – from Buick, Ford, Kia, Lexus and Mercedes-Benz, or Audi and Hyundai.