The Detroit-based maker confirmed during the Mobile World Congress 2016 in Barcelona that it would introduce later this year its SYNC 3 technology and the FordPass connectivity platform.

Ford has just launched the 2016 Kuga during MWC in Barcelona and the SUV came equipped with the new SYNC 3 communications and an entertainment system, a technology the automaker will expand throughout its European lineup later this year. SYNC 3 allows drivers to control audio, navigation, and climate functions plus connected smartphones using simple, conversational voice commands. The company announced new apps for the system that can be voice-activated using AppLink, including enabling drivers to earn some money by transporting packages. The MyBoxMan app – the Uber-like service for delivers – allowing drivers to transport a package for others and earning around €5-8 for a typical five kilometer journey. SYNC 3 will be rolled out in Europe to be available first on Mondeo, S MAX and Galaxy and later on Kuga SUV.

Ford President and CEO Mark Fields also confirmed that the automaker would introduce FordPass, the company’s plan to take the company to the next level in connectivity, mobility, autonomous vehicles, customer experience, and data and analytics. Through its existing partnership with Flinkster, one of the biggest car sharing companies in Germany incorporating dealerships, FordPass will offer 24-hour access to more than 4,000 cars country-wide. This includes Ford Carsharing’s fleet of 190 vehicles, from Transit to Fiesta, and Flinkster’s own fleet of cars, most of which are Ford models. Also, Parkopedia, the global database for parking spaces, allows all FordPass members to search for parking, based on location, cost, availability and user ratings. In addition, the parking payment company Mobile City will offer drivers the option of paying the fees through the platform.


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