[Videos] Genesis releases first promotional goodies with the G90/EQ900 image

Hyundai’s Genesis subbrand is supposed to represent the pinnacle of South Korea’s automotive industry and become a worthy contender to the German, British and American premium competitors.

Time will tell if this is the case, but before that we have to go through the usual procedure undertaken by every major automaker when a new product is release – unveil the model, release press speech and gallery, then promotional videos. This is where we are today, as we bring you the first footage with the Genesis G90 – which is actually called EQ900 in KDM specification. The model will be available globally (though not all markets might actually get it) and is scheduled to replace the Hyundai Equus. But the G90 has taken the successor to an all new level, with enhanced interior and exterior dimensions thanks to the 4.5 inches (115 mm) longer wheelbase, standing in at 124.4 inches (3160 mm). That means lots of space for the rear passengers – especially if they choose the VIP seat package and the driver and passenger (most likely chauffeur and bodyguard) will get to fiddle with the massive 12.3-inch display of the infotainment system. The flagship sedan also comes with enhanced NVH treatment, a 22-way power-adjustable driver’s seat, and a full combo of safety and assistance systems.

Slapped under the hood will sit three different engines: the known 3.8-liter GDI and bigger V8 5.0-liter GDI, and also an all-new 3.3-liter V6 turbocharged gasoline mill. The latter develops 365 hp (272 kW) and 377 lb-ft (510 Nm) and has been mated to an 8-speed auto and rear-wheel drive or an optional AWD system. That will do for a 0-62 mph (0-100 km/h) sprint in a good 6.2 seconds.