Volkswagen gets back on track with March sales increase image

As the situation starts to get better each month on the battered European car market, the recovery from the six years slump is starting to show. Europe’s biggest automaker and the world’s second in 2013, Volkswagen, managed to increase deliveries for its namesake brand.

The passenger car brand had sales in March of 557,800 units, an increase of 4.8 % over the same month in 2013. Overall, global deliveries for the first quarter have reached 1.48 million cars – besting last year’s 1.43 million result by a 3.9 % margin.

“The delivery figures for Volkswagen Passenger Cars, our core brand, in the first three months of the year were encouraging. Deliveries in Europe continued to improve and we saw further expansion in Asia in particular; however, this contrasted with a tense market situation in South America”, said Christian Klingler, Board Member for Sales and Marketing for the Volkswagen Group and the Volkswagen Passenger Cars brand.

With the recovery at last in sight, VW delivered in Q1 more than 422,300 cars (+6.6 %) on the whole European market, with a 5.3 % plus (133,100 units) in the German home market alone. The one important market where the brand had a decline was Russia, where sales slid 2.7%.

The Asia-Pacific region is a boom for Volkswagen, accounting in March for over 740,100 deliveries – a jump of 13.3 % over the same period in 2013. China was mainly responsible – with 682.700 units and a growth of 14.1 %.

In stark contrast, the Americas seem to become ever more difficult for VW, with North America sliding 7.6 % to 134,600 vehicles and South America down 23.5 % to 135,000 units in the first quarter.