Volkswagen remains best sold brand in Europe, Golf retains crown image

Europe’s latest registration figures show the Volkswagen Golf remains the best-selling car on the continent despite a sales decrease of 2.5 percent in October 2011 over the same month last year.

Golf’s year-to-date performance also decreased by 1.8 percent. The Volkswagen Polo regained second place, with sales up by 1.2 percent in October, with Ford Fiesta claiming third spot. The overall market in Europe declined in October by 1.1 percent and by 0.9 percent year-to-date. France, Germany and Great Britain recorded an increase in sales during October, with only France and Germany seeing an increase year-to-date.

Volkswagen is the best sold brand in Europe both last month and in the first ten months of 2011, recording an increase of 5.8 percent in October. Ford and Audi also reported sales increases of 6.0 and 2.1 percent respectively during October. The remainder of the top 10 brands saw a decrease during October compared to last year, including BMW and Mercedes-Benz, both of which have positive sales figures year-to-date.

Outside the top 10 dominated by western European manufacturers, Hyundai recorded one of the strongest growth rates, at 17.5 percent increase in sales, while sister brand surpassed it with a sales increase of 23.5 percent in October. Year-to-date the two Korean brands are 12.7 percent and 7.7 percent ahead of last year. The highest growth rate was reported by Land Rover, which saw its sales up 54.6 percent in October thanks to the new Evoque. The model with the highest growth was Volkswagen Passat, with sales increased by 48.4 percent in October and by 35.1 percent year-to-date.