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Hyundai previews i-oniq concept ahead of 2012 Geneva show

Hyundai has released the first image of its i-oniq concept, developed by its European design centre and set for a full debut at the Geneva Motor Show in March 2012.

By Editorial Desk
Hyundai i-oniq Concept at an auto show, 2012.
Hyundai i-oniq Concept at an auto show, 2012. Rutger van der Maar from Leiden, The Netherlands / CC BY 2.0

Hyundai has released a first teaser image of the i-oniq concept, which the company says previews the next phase of its design language. The concept will be officially unveiled at the Geneva Motor Show in March 2012.

The i-oniq was styled at Hyundai’s European research and development centre in Rüsselsheim, Germany. According to chief designer Thomas Bürkle, the car demonstrates the direction Hyundai intends to take with its future models. The company refers to this new approach as “fluidic sculpture”, a theme already seen on the latest Sonata, i40 saloon and the Veloster.

Design direction for future models

The teaser shows a profile with flowing, curved lines and no sharp angles, highlighting the “fluidic” character Hyundai wants to emphasise. The brand says the i-oniq concept is intended to illustrate how its styling will evolve, with a focus on energetic yet smooth forms. The i-oniq is expected to influence the look of future production cars, building on the first generation of “fluidic sculpture” models.

  • First official image of Hyundai i-oniq concept released
  • Concept designed at Hyundai’s European centre in Rüsselsheim
  • Debut scheduled for 2012 Geneva Motor Show
  • Previews next phase of Hyundai’s “fluidic sculpture” design

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