BMW Ag. has announced pricing for its ActiveE battery-powered 1-series coupe: $499/month for a 24-month lease, with $2250 down.
The reservation process for the electrified BMW will begin late this summer.
By comparison, Nissan offers the Leaf for $349 a month for 36 months with $1,999 due at signing. Since the BMW is more luxurious and has a more powerful electric motor, the price difference seems palatable and compares favorably to leasing a 135i for $399 a month for 36 months.
The new trial vehicles “will provide further valuable insight into everyday EV use,” said Rich Steinberg, BMW’s North America manager of the electric vehicle operations and strategy, speaking to reporters today in New York City.
“The ActiveE is a vitally important phase” to BMW’s electric vehicle development, he said.
The four-seat ActiveE will use the same lithium ion batteries that will be used in the i3. The battery pack is expected to produce a range of 100 miles. The electric motor puts out 170 hp and 184 lb-ft of torque, and BMW claims a 0-to-60 time of less than 9 seconds.
Rich Steinberg, manager of electric vehicle operations for BMW in North America, said BMW also is offering a new application for Apple and Android devices called BMW Evolve that will help drivers decide whether they want to lease the ActiveE.