Ferrari World Abu Dhabi counts down to opening in 100 days
The world’s first Ferrari-branded theme park is set to open its doors in Abu Dhabi on 28 October 2010, offering more than 20 rides and attractions under its vast red roof.
Ferrari World Abu Dhabi will welcome its first visitors in 100 days, with the official opening scheduled for 28 October 2010. The park, located on Yas Island, is the world’s first Ferrari-branded theme park and claims the title of largest indoor attraction of its kind. Its vast 200,000 square metre red roof, styled to evoke the curves of a Ferrari GT, will house more than 20 rides and experiences for fans and families.
The centrepiece is Formula Rossa, a roller coaster that accelerates to 240 km/h, making it the fastest in the world. Riders are launched from standstill to top speed in under five seconds, subjecting them to forces similar to those experienced in a Formula One car. This headline attraction is joined by a mix of simulators, interactive exhibits and family-friendly rides, all themed around Ferrari’s history, engineering and racing pedigree.
Attractions and experiences
Ferrari World Abu Dhabi will offer a range of experiences designed to appeal to both motoring enthusiasts and the general public. Visitors can take a virtual tour of the Maranello factory with ‘Made in Maranello’, or explore Ferrari’s racing heritage on ‘The Racing Legends’ ride. The park also features the Galleria Ferrari, the largest Ferrari gallery outside Italy, showcasing classic and contemporary models.
- Formula Rossa: World’s fastest roller coaster, 240 km/h top speed
- Fiorano GT Challenge: Dueling coaster with Ferrari F430 Spiders
- G-Force: Tower ride simulating Ferrari acceleration
- Scuderia Challenge: Racing simulators based on F1 training systems
- Bell’Italia: Miniature recreation of Italian landmarks and racetracks
- Junior GT and Junior Grand Prix: Driving schools and scaled-down track experiences for children
- Viaggio in Italia: Simulated aerial tour of Italy in pursuit of a Ferrari
Other attractions include Speed of Magic, a 4-D fantasy journey, and V12, a flume ride through the heart of a Ferrari V12 engine. For younger visitors, Junior Training Camp and a soft play area provide hands-on activities, while the Paddock recreates a Grand Prix race day atmosphere with interactive shows and displays.
What it means for Ferrari and Abu Dhabi
The launch of Ferrari World Abu Dhabi marks a new phase for the Ferrari brand, extending its reach beyond cars and racing into large-scale entertainment. The park is operated by Farah Leisure Parks Management and is expected to draw international visitors, strengthening Abu Dhabi’s position as a tourist destination. The development also highlights the region’s investment in leisure infrastructure and its ability to attract global brands.
Dining and retail are also central to the experience, with several Italian-themed restaurants and shops offering Ferrari merchandise. The park’s opening follows a series of announcements positioning Abu Dhabi as a hub for motorsport and luxury tourism, including the nearby Yas Marina Circuit, host to the Formula One Grand Prix.
For further details on the Ferrari World Abu Dhabi project and its development, seeFerrari World Abu Dhabi Brings Maranello to the Middle East.
