Princess Diana’s 1994 Audi Cabriolet set for auction at NEC Classic Motor Show
The Audi Cabriolet once driven by Princess Diana will go under the hammer at Silverstone Auctions, with estimates placing its value between £50,000 and £60,000.
The Audi Cabriolet driven by Princess Diana during 1994 will be offered for sale at Silverstone Auctions’ NEC Classic Motor Show, with the auction house estimating a hammer price between £50,000 and £60,000. The car, finished in the rare Gomera Pearl colour with parchment leather upholstery, became one of the most recognisable convertibles in Britain during Diana’s brief ownership.
Princess Diana received the Cabriolet from Audi in March 1994. At the time, her decision to drive a German car drew criticism from sections of the British press, but it also made the car instantly identifiable. The combination of Diana’s global profile and the car’s distinctive specification ensured it was photographed extensively during her use. By July 1994, the Audi had returned to the supplying dealership and was subsequently sold to a private owner.
The Cabriolet’s specification includes cream carpets and parchment leather, paired with the uncommon Gomera Pearl exterior. With limited time in Diana’s hands and careful ownership since, the car has covered relatively few miles for its age. Its provenance and condition are expected to attract interest from collectors and those with an eye for royal memorabilia.
Royal provenance and collector appeal
While the Audi Cabriolet was a popular model in the 1990s, few examples have such a well-documented history. The connection to Princess Diana, who was among the most photographed people in the world during her ownership, sets this car apart from other used convertibles of the era. The car’s brief but high-profile spell in the royal fleet means it has been preserved in original condition, with its specification unchanged since new.
Silverstone Auctions will offer the car at the NEC Classic Motor Show, where it is expected to draw attention from both car enthusiasts and collectors of royal memorabilia. The sale adds another chapter to the story of a car that, for a few months in 1994, became a symbol of changing times at the heart of the British monarchy.
For more on Audi’s current convertible range, see Audi S5 Cabriolet launches with supercharged V6 and soft-top refinement.
