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Infiniti reveals 2010 EX35 pricing for US market

The 2010 Infiniti EX35 arrives in US showrooms with a starting price of $33,800, featuring updated tech options and revised equipment for the new model year.

By Editorial Desk Updated
2010 Infiniti EX35
2010 Infiniti EX35 Stradablog / CC BY 2.0

Infiniti has announced US pricing for the 2010 EX35, with the rear-wheel drive model starting at $33,800 and the all-wheel drive version from $35,200. The updated crossover is already on sale at Infiniti retailers across the United States, offering revised equipment and technology packages for the new model year.

The 2010 EX35 retains its 3.5-litre V6 engine, producing 297 horsepower, paired to a standard 5-speed automatic transmission. Buyers can choose between rear-wheel drive and Infiniti’s Intelligent All-Wheel Drive system. The EX35 Journey trim, which adds more standard features, is priced at $36,000 for RWD and $37,400 for AWD.

Revised equipment and new tech options

For 2010, Infiniti has adjusted the EX35’s option packages and standard equipment. Notable additions include a new Bose and Around View Monitor Package, which now features an Advanced Climate Control System with Plasmacluster air purification. The Navigation Package has also been upgraded, adding Bluetooth streaming audio, XM NavWeather (subscription required), and a Zagat Restaurant Guide. Infiniti is offering the Navigation Package at no extra charge when buyers select the Bose and Around View Monitor Package.

  • Heated outside mirrors and auto on/off headlights now standard
  • Heated front seats standard on AWD and Journey models
  • Bluetooth hands-free phone system standard on Journey trims
  • USB connection port for portable devices now standard across the range
  • 2GB Music Box hard drive added to Bose Premium Audio (when navigation not selected)

The EX35 continues to offer features such as leather-appointed seating, RearView Monitor, and the option of a power up-folding second row. Advanced driver aids remain available, including Lane Departure Prevention, Intelligent Cruise Control, Distance Control Assist, and Intelligent Brake Assist with Forward Collision Warning.

Position in Infiniti’s range and market context

The EX35 sits below the larger FX in Infiniti’s US SUV line-up, targeting buyers seeking a compact luxury crossover with strong performance credentials. The EX35’s pricing and equipment updates align it with rivals in the segment, offering a blend of standard luxury features and advanced technology. For those interested in how Infiniti’s pricing compares to later models, see the detailed pricing for the 2017 Infiniti Q60 Red Sport 400 at/pricing-details-revealed-for-the-2017-infiniti-q60-red-sport-400.

The 2010 model’s changes focus on technology and comfort features rather than mechanical updates. With the EX35 already on sale, Infiniti dealers are now able to offer the revised line-up to US customers seeking a premium crossover with updated in-car systems and safety technologies.

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