Chrysler 200 debuts at 2014 Detroit Auto Show with new platform and nine-speed auto
Chrysler unveiled the all-new 200 saloon at the 2014 Detroit Auto Show, introducing a new design, advanced nine-speed transmission and engines based on Alfa Romeo architecture.
Chrysler introduced the completely redesigned 200 saloon at the 2014 North American International Auto Show in Detroit, revealing a car that moves away from its predecessor’s styling and engineering. The new 200 adopts the Compact U.S. Wide (CUS-wide) platform, derived from Alfa Romeo Giulietta underpinnings, and is aimed at revitalising Chrysler’s position in the competitive mid-size segment.
The new 200’s exterior marks a clear departure from the previous model, with a sleeker profile and no visual connection to the larger Chrysler 300. Chrysler’s designers have focused on giving the 200 a more upmarket appearance, targeting buyers who might otherwise look to European or Japanese rivals. The car’s proportions, grille and lighting all signal a move towards a more refined, contemporary look.
Inside, Chrysler has addressed long-standing criticisms of its interiors. The 200 features higher quality materials, metallic trims and an updated infotainment system. A notable feature is the ‘floating’ centre console, which incorporates a rotary e-shift knob for the new nine-speed automatic transmission. This gearbox is standard across the range, with the option of an all-wheel drive system that can fully disconnect the rear axle to improve efficiency.
Engine options and technical highlights
Two engines are available from launch. The base 2.4-litre Tigershark four-cylinder produces 184 bhp and 173 lb-ft of torque. For buyers seeking more performance, the 3.6-litre Pentastar V6 offers 295 bhp and 262 lb-ft. Both engines are paired with the nine-speed automatic, a first for the segment at the time, and both can be specified with front- or all-wheel drive. The all-wheel drive system uses a rear-axle disconnect function to reduce drag and fuel consumption when extra traction is not required.
| Engine | Power (bhp) | Torque (lb-ft) | Transmission | Drivetrain |
|---|---|---|---|---|
| 2.4-litre Tigershark I4 | 184 | 173 | 9-speed automatic | FWD or AWD |
| 3.6-litre Pentastar V6 | 295 | 262 | 9-speed automatic | FWD or AWD |
Market positioning and design direction
Chrysler positions the new 200 as a direct competitor to established mid-size saloons, with an emphasis on technology and refinement. The adoption of the Alfa Romeo-based platform and the advanced nine-speed gearbox are designed to set the 200 apart from its predecessor and rivals. The interior’s upgraded materials and layout reflect Chrysler’s effort to move upmarket, while the exterior styling distances the car from both the outgoing 200 and the larger 300.
The car’s debut at Detroit follows an early leak of images online, which previewed its design direction. With production scheduled to begin later in 2014, Chrysler aims to re-establish the 200 as a contender in the US saloon market. For more on the model’s journey to production, see 2015 Chrysler 200 surfaces online ahead of Detroit debut.
