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Italdesign Giugiaro Clipper Concept Unveiled at Geneva

Italdesign Giugiaro revealed the Clipper concept MPV at the 2014 Geneva Motor Show, showcasing an all-electric drivetrain and a striking pillarless door design.

By Steve James Updated
Italdesign Giugiaro Clipper Concept at the 2014 Geneva Motor Show
Italdesign Giugiaro Clipper Concept at the 2014 Geneva Motor Show Clément Bucco-Lechat / CC BY-SA 3.0

Italdesign Giugiaro introduced the Clipper concept at the 2014 Geneva Motor Show, revealing a distinctive all-electric MPV that sought to combine flexible family transport with bold, unconventional design. The Clipper was built on Volkswagen’s MQB platform, highlighting the adaptability of this architecture for a variety of vehicle types, including spacious, high-tech people carriers. The concept aimed to demonstrate how electric mobility and family practicality could be merged in an innovative package.

Italdesign Giugiaro Clipper: 2014 Geneva Motor Show Concept

Unconventional Doors and Pillarless Design

One of the Clipper’s most striking features is its pillarless side profile. This was achieved by combining butterfly-opening front doors with gull-wing rear doors, a configuration rarely seen in MPVs. The absence of a central B-pillar is particularly unusual for a vehicle of this size and type, and it serves primarily as a show-car statement rather than a production-ready solution. The design allows for easy access to the cabin, making it especially practical for families needing to load children or bulky items. The dramatic door arrangement drew attention on the show floor, reinforcing the concept’s intent to stand out among more conventional people carriers.

High-Tech Cabin and Interior Features

Inside, the Clipper features three rows of seats, providing space for up to six passengers. The cabin is designed to be high-tech and connected, with an 11-inch touchscreen display mounted on an electronically adjustable centre console. This prominent display serves as the main interface for vehicle controls and infotainment. In addition, four iPad minis are integrated into the headrests of the first two rows, offering individual entertainment options for passengers. This focus on connectivity and digital engagement reflects broader trends seen in several other concepts at the 2014 Geneva show, where manufacturers were exploring ways to integrate consumer electronics into vehicle interiors.

The choice to equip the Clipper with multiple screens and digital interfaces was in line with the increasing importance of in-car technology for both drivers and passengers. Italdesign’s approach highlighted the potential for future family vehicles to offer a more interactive and enjoyable travel experience, especially on longer journeys.

Electric Drivetrain and Performance

The Clipper is powered by two electric motors, each producing 110 kW (149 hp), for a combined output of 220 kW and all-wheel drive capability. Although a 0-100 km/h acceleration time was not specified, the concept’s top speed was listed at 204 km/h. Weighing in at 1,800 kg, the Clipper was designed to offer a balance between performance and practicality. Italdesign Giugiaro cited a maximum range of 540 km on a full charge, a figure that was particularly ambitious for a six-seat electric MPV in 2014. This range claim reflected the optimistic nature of concept car specifications at the time, as real-world figures for production electric vehicles were typically more modest.

Volkswagen Influence and Design Direction

The Clipper’s use of the MQB platform underscored Italdesign Giugiaro’s integration within the Volkswagen Group, which had acquired the Italian design house prior to the concept’s debut. By choosing to showcase a family-oriented MPV rather than a sports car or luxury saloon, Italdesign signalled a shift in priorities that aligned with Volkswagen’s broader strategy. The Clipper’s exterior styling, while divisive, was a departure from the more conservative lines often associated with Volkswagen’s own models. This contrast highlighted ongoing discussions about the future direction of design within the group, especially as it related to the role of its Italian subsidiary.

On the show floor, the Clipper’s technical package and advanced interior technology attracted attention from both industry observers and rival manufacturers. The concept was seen as a potential indicator of how electric people carriers could evolve, blending practical features with bold design and advanced in-car connectivity. While the Clipper was not intended for production, it contributed to the ongoing conversation about the future of family mobility and the integration of electric powertrains into mainstream vehicle segments.

Reception and Legacy

The Clipper concept’s reception was mixed. Some observers praised its technical innovations and interior technology, while others found the exterior design less inspiring compared to previous Italdesign creations. The vehicle’s pillarless construction and ambitious range claim were seen as highlights, but there were questions about the practicality and feasibility of such features making it to production. The Clipper nonetheless served as a talking point at the Geneva show, illustrating the challenges and opportunities facing designers and manufacturers as they explored new forms of electric family transport.

For those interested in further details on the 2014 Geneva Motor Show and other notable premieres, related coverage includes a comprehensive A-Z of key concepts and production models unveiled at the event.

The Italdesign Giugiaro Clipper remains a notable example of early electric MPV concepts, reflecting both the ambitions and uncertainties of the automotive industry in the mid-2010s as it began to embrace electrification and new approaches to family mobility.

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