Alfa Romeo Giulia Lands in US Dealerships Priced from $38,990
Alfa Romeo’s Giulia saloon reaches American showrooms with a 280hp turbo four-cylinder, optional all-wheel drive and a flagship Quadrifoglio at $73,595.
Alfa Romeo has begun US deliveries of the Giulia saloon, with the entry model priced at $38,990 including destination. The move marks the Italian marque’s renewed effort to gain traction in the American market after years of absence, with the Giulia leading Alfa’s return to the premium saloon segment.
The Giulia range opens with a 2.0-litre turbocharged four-cylinder petrol engine producing 280hp and 306lb ft of torque. Both the standard and Ti (Turismo Internazionale) versions use this powertrain, with the Ti priced from $40,990. Alfa Romeo claims a 0-60mph time of 5.1 seconds for these variants. Buyers can specify Q4 all-wheel drive for an additional $2,000, broadening the car’s appeal in regions with harsher winters.
At the top of the range sits the Giulia Quadrifoglio, which uses a 2.9-litre twin-turbo V6 derived from Ferrari and Maserati. With 505hp, it is listed at $73,595 including destination. Alfa Romeo quotes a 0-60mph time of 3.8 seconds for the Quadrifoglio, positioning it among the fastest saloons on the US market in 2017.
Standard equipment and options
Standard features on the base Giulia include a 6.5-inch infotainment display, leather upholstery, 10-way power front seats and bi-xenon headlights. The Ti model adds options such as wood interior trim, heated seats and a larger 8.8-inch infotainment system. A Sport Exterior Package is available for $1,250, while both the Sport and Luxury packs for the Ti cost $2,250 each. The Performance Package can also be specified for buyers seeking sharper dynamics.
Position in the US market
Alfa Romeo’s American relaunch has been slow, with the Giulia following the limited 4C sports car. The brand is targeting established rivals in the compact executive segment, including the BMW 3 Series and Mercedes-Benz C-Class. The Quadrifoglio’s track credentials, including its Nürburgring lap record, are intended to attract enthusiasts looking for something distinct from German options.
- Base Giulia: $38,990 (2.0-litre turbo, RWD)
- Giulia Ti: $40,990 (2.0-litre turbo, RWD)
- Q4 all-wheel drive: +$2,000
- Quadrifoglio: $73,595 (2.9-litre twin-turbo V6, RWD)
