2017 Subaru Impreza Priced from $19,215 in the US
Subaru has announced US pricing for its fifth-generation Impreza, with the entry-level model starting at $19,215 including destination, just $100 above the outgoing car.
Subaru has confirmed US pricing for the 2017 Impreza, launching the fifth-generation model with a starting price of $19,215 including destination and delivery charges. The new Impreza, built in the United States for the first time, enters showrooms with a modest $100 increase over the previous model year.
The 2017 Impreza is built on Subaru's new global platform, aimed at improving driving dynamics, safety and interior quality. The entry-level 2.0i trim comes with a 2.0-litre four-cylinder direct-injection boxer engine producing 152hp, paired with a five-speed manual gearbox as standard. Buyers can opt for a continuously variable transmission (CVT) for an additional $1,000.
Standard equipment on the base model includes auto up/down power windows at the front, a 6.5-inch touchscreen infotainment system, tilt and telescoping steering column, and smartphone integration via Android Auto and Apple CarPlay. This marks a step up in technology compared to the previous generation.
Trim levels and equipment
- 2.0i Premium: from $22,015, adds Subaru Starlink safety suite, heated mirrors, heated front seats, automatic headlights and (on hatchbacks) roof rails and wiper de-icer.
- 2.0i Sport: from $22,815 (sedan, manual), $23,615 (sedan, CVT), $23,315 (hatch, manual), $24,115 (hatch, CVT). Features include an 8-inch infotainment screen, push-button start, keyless access, aluminium pedals, and leather trim for steering wheel and gear lever.
- 2.0i Limited: from $24,915 (sedan, CVT), $25,415 (hatch, CVT), topping the range with further upgrades.
Every 2017 Impreza continues with Subaru's all-wheel drive as standard, a key differentiator in the compact segment. The new architecture is designed to improve crash protection and refinement, while the locally produced model is expected to help Subaru meet US demand more efficiently. For a comparison with Subaru's previous US pricing strategy, see 2013 Subaru BRZ Priced from $25,495 in the US Market
What changes for buyers
The pricing structure keeps the Impreza competitive against other compact cars, especially given the addition of features like Apple CarPlay and Android Auto as standard. The $100 price rise over 2016 is minimal given the new platform, upgraded interior, and expanded safety equipment. Buyers now have more choice between sedan and hatchback, with both body styles offered across all trims.
