Genesis EQ900L limousine outstretches Mercedes-Maybach S-Class
Genesis has launched the EQ900L in South Korea, an extended-wheelbase limousine that exceeds the length of the Mercedes-Maybach S-Class and targets executive buyers.
Genesis has introduced the EQ900L, a stretched limousine for South Korea that surpasses the Mercedes-Maybach S-Class in length and focuses on rear-seat luxury. The EQ900L, based on the EQ900 (known as the G90 in some markets), adds 290mm to the wheelbase, making it 11.4 inches longer than the standard EQ900 and 1.6 inches longer than the Maybach S-Class.
Dimensions and rear seat focus
The extra length is dedicated almost entirely to the rear compartment, with larger rear doors and a reinforced B-pillar. Genesis has fitted the EQ900L’s rear cabin with two individual, fully adjustable seats divided by a full-length centre console. Each seat includes power footrests, while the cabin is finished with premium leather, wood trim and piano black accents. A rear-seat entertainment system is standard, underlining the limousine’s focus on chauffeured passengers.
Engine and price positioning
Genesis equips the EQ900L with its most powerful engine, the 5.0-litre Tau V8, producing 425hp and 383lb ft of torque. This is the same unit found in the standard EQ900’s top version. Despite its size and equipment, the EQ900L is expected to start from around $125,000 in South Korea, substantially undercutting the Mercedes-Maybach S600’s $189,350 price tag.
- Extended wheelbase: 11.4 inches longer than EQ900
- Longer overall than Mercedes-Maybach S-Class
- Rear cabin: two power seats, centre console, entertainment system
- 5.0-litre V8 engine: 425hp, 383lb ft torque
- Reported starting price: $125,000 (South Korea)
Market context and rivals
By launching the EQ900L, Genesis is targeting high-end limousine buyers who might otherwise consider the Mercedes-Maybach S-Class or even more exclusive models such as the Maybach S600 Pullman. The EQ900L’s combination of size, luxury and a lower price point is aimed at South Korea’s executive and political clientele. For comparison with other luxury saloons, seeBMW 9-Series rumoured as flagship to challenge Mercedes-Maybach S-Class.
Genesis has not confirmed plans to launch the EQ900L outside South Korea. The car’s size and rear-seat amenities position it as a direct challenge to established European limousines in its domestic market.
