Honda launches new CR-V in Romania from €24,676
Honda's fourth-generation CR-V arrives in Romanian showrooms, offering petrol and diesel options with prices starting at €24,676 for the entry petrol and €31,980 for the base diesel.
Honda has introduced the new generation CR-V to the Romanian market, with sales opening at a starting price of €24,676 for the entry-level petrol model. The launch brings the fourth-generation CR-V to Romania following earlier rollouts in Japan and North America.
The CR-V range in Romania opens with the 2.0-litre i-VTEC petrol engine producing 155hp. This front-wheel-drive version is positioned as the entry point, with the first deliveries scheduled for April 2013. Honda's mid-range petrol variant, priced at €29,500, adds all-wheel drive and the Elegance Winterpack, targeting buyers who want more equipment and capability for winter conditions.
Diesel and all-wheel drive options
For diesel buyers, Honda offers the 2.2-litre i-DTEC engine rated at 150hp. Every diesel CR-V sold in Romania comes with all-wheel drive as standard. The entry diesel model is priced from €31,980, positioning it above the cheapest petrol versions but offering greater torque and efficiency, which may appeal to higher-mileage drivers.
Compared to its competitors, the CR-V enters the Romanian market at a higher price point. The Kia Sportage 2.0 CRDi starts at €23,296, while the Volkswagen Tiguan 2.0 TDI is listed at €28,747. Honda is pitching the CR-V as a more premium proposition, with additional equipment and refinement to justify the difference.
Specification and equipment highlights
- 2.0-litre i-VTEC petrol engine (155hp)
- 2.2-litre i-DTEC diesel engine (150hp)
- Front-wheel drive for entry petrol, all-wheel drive for mid petrol and all diesels
- Elegance Winterpack available on mid and higher trims
- Standard safety and comfort features upgraded from previous generation
The new CR-V builds on Honda’s reputation for reliability and practicality, with an updated design and improved cabin quality. The model is aimed at family buyers and those seeking a versatile SUV for both urban and rural use. The inclusion of the Winterpack and all-wheel drive on higher trims suggests Honda is targeting customers in regions with harsher winters or those who require extra traction.
Market context and competition
Honda’s pricing strategy places the CR-V above the entry points of the Kia Sportage and Volkswagen Tiguan in Romania. Buyers looking for a lower entry price may opt for these rivals, but Honda is banking on brand loyalty, perceived quality and a strong equipment list to draw customers. The new CR-V faces a competitive segment, but its established reputation and updated features are likely to attract interest from both returning and new buyers.
For more on Honda’s recent launches, seeUK New Honda Civic Prices Announced.
