Audi to Expand TT’s 12.3-Inch Digital Cockpit to Four More Models by 2015
Audi plans to roll out its 12.3-inch digital instrument cluster from the new TT to the next R8, Q7, and A4, with wider availability set for 2015.
Audi will extend its 12.3-inch digital instrument cluster, first seen in the new TT, to four more models by 2015. The system, which replaces traditional analogue dials with a single configurable TFT display, debuted on the TT at the 2014 Geneva Motor Show and will soon feature in the next R8 supercar, the new Q7 SUV, and the A4 saloon.
The 12.3-inch TFT screen, which Audi refers to as its “virtual cockpit”, groups all essential driving information, navigation, and infotainment into a single display directly in front of the driver. The system allows users to switch between different views, such as a classic instrument layout, a sport mode with larger rev counter, or a full-screen map for navigation. Controls are integrated into the steering wheel for ease of use.
Models set for the digital cockpit upgrade
Audi confirmed that the next-generation R8 will receive the digital cluster as standard equipment. The Q7 SUV and the A4 saloon will also be offered with the display, although for these models it will be an optional extra. Base versions of the Q7 and A4 will retain a traditional centre-mounted screen for infotainment, with the virtual cockpit available further up the range.
- Audi TT (launched 2014, virtual cockpit as standard)
- Next Audi R8 (virtual cockpit as standard)
- New Audi Q7 (virtual cockpit optional)
- New Audi A4 (virtual cockpit optional)
The move follows Audi’s presentation of the virtual cockpit system at the Consumer Electronics Show earlier in 2014, where the brand highlighted its ability to display three-dimensional, full-screen navigation maps and customisable layouts. While other manufacturers such as Mercedes-Benz and Cadillac have introduced digital clusters, Audi’s approach integrates all major functions into a single high-resolution display.
Interior technology focus
Feedback from the TT’s launch praised the interior’s clean design and the elimination of a separate centre screen. Audi’s decision to expand the virtual cockpit to more models signals a broader shift towards digital interfaces in its cabins. The company has not confirmed which fourth model will receive the system, but the expansion will cover both performance and mainstream vehicles in the line-up.
For buyers, the virtual cockpit promises a more flexible and visually striking driving environment. For Audi, it marks a step in differentiating its interiors as rivals also move towards digital instrumentation. The system’s arrival in the next R8, Q7 and A4 will coincide with the launch of new generations for each model, with the A4’s full unveiling set for 2015. For more on the new A4’s platform and features, seeNew-generation Audi A4 confirmed for 2014 launch. Early spy shots of the next Q7 are also available atSpy Shots New Gen Audi Q7.
