Ferrari to Invest €2 Billion in New Engine Development by 2017
Ferrari will increase its technology investment to €2 billion through 2017, focusing on high-performance, fuel-efficient engines to meet emissions targets and support new models.
Ferrari has announced it will spend €2 billion on developing new engines and technology between 2013 and 2017, a substantial increase aimed at delivering both high performance and improved fuel efficiency. The Italian supercar maker, owned by Fiat at the time, said the investment would help it meet tightening emissions regulations while maintaining the brand’s reputation for engineering excellence.
The €2 billion commitment marks a 50% rise in technology spending compared to the €1.4 billion Ferrari invested in the previous five years, which included the development of the LaFerrari hybrid. Ferrari’s strategy is to lead in both outright performance and efficiency, targeting engines that deliver strong power but also comply with stricter environmental standards.
Focus on Efficiency and Performance
Chairman Luca di Montezemolo set out the ambition for Ferrari to produce the world’s most efficient high-performance engines. The investment will support development across the model range, including hybrids and advanced petrol engines. Ferrari’s approach reflects the wider industry trend, where even supercar manufacturers face pressure to cut emissions without sacrificing the driving experience.
Ferrari’s previous investment cycle produced the company’s first hybrid, the LaFerrari, which combined a V12 engine with electric assistance. The new funding is expected to accelerate similar innovations, as well as improvements to traditional combustion engines. For more on the technical evolution of Ferrari’s V8, see Bosch Direct Injection Powers Ferrari California’s New V8.
Impact on Model Line-Up and Production
Alongside engine development, the increased spending will allow Ferrari to launch at least one new model each year, as well as special editions. The company delivered 7,300 cars in 2012 but said it would reduce output by around 400 units in 2013 to preserve exclusivity. Demand for high-end models remained strong, with hundreds of buyers waiting for limited-run cars such as the LaFerrari.
- €2 billion investment in engines and technology (2013–2017)
- Focus on hybrid and advanced petrol engines
- At least one new model to launch each year
- Production capped to maintain exclusivity
Context: Industry Pressure on Emissions
Ferrari’s move came as regulators worldwide tightened emissions rules, forcing even performance brands to invest heavily in cleaner technology. The company’s focus on internal funding and innovation signalled confidence in its business model and a commitment to remain competitive as environmental demands increased.
For more on Ferrari’s design and engineering direction during this period, see Ferrari 458 Italia: A New Era in Supercar Design.
